NBC announces a slew of midseason shifts and changes to its schedule, including Go On to Thursdays and encores of The Voice on Sundays.
The last year for Matt Lauer, the once-popular host of the network’s Today show, is a lesson on how a combination of missteps can precipitate a star’s fall. Lauer’s Q Score — a measure of likability, treated as gospel by the TV industry — has fallen by more than half since he was paired with Ann Curry in June 2011. It was a 19 that September; by this January it was a 9. For the first time his counterpart on ABC’s Good Morning America, George Stephanopoulos, has a higher score.
Patricia Fili-Krushel, the new chairman of the NBCUniversal News Group, acknowledges the network mishandled the Today show’s Vieira-Curry-Guthrie transition. But she added that even without that fiasco the show had become too complacent and protective of its No. 1 perch. “When you are No. 1, it’s easy to stop taking chances. I think we just stopped innovating.”
How NBC Can Save Itself From Being NBC
When NBC entertainment chairman Bob Greenblatt came to NBC from Showtime, all the little birds sang him the same song: You’re in the broadcast network business now, Bob, you can’t make that delicious cable fare anymore. Now you play by our rules. And he did. A lot of good it did him. Because, let’s face it, he’s basically running a cable channel now. And so is everybody else but CBS. So be a cable channel. But run it like you would run the cable channel you’ll get offered to run when NBC fires you. Do it now.
Lauer’s Role At ‘Today’ Up For Discussion
A former NBC executive says that as the former No. 1 morning show slips into third place in New York, replacing Matt Lauer is now seriously on the table.
With Jimmy Kimmel attracting younger viewers, Jimmy Fallon seems a logical choice to move into the coveted 11:35 time slot in 2014.
NEW YORK (AP) — The desire to produce a quick documentary on Olympic runner Oscar Pistorius and the shooting death of his live-in girlfriend has led to a new partnership […]
As sweeps month nears its end, the network is struggling to recover from an embarrassing and potentially costly ratings plunge.
An already bad month is getting worse for NBC. For the first time in sweeps history, the network is projected to finish fifth in the key adults 18-49 demographic. That’s crushing blow for NBC, which went from flying high in November with a sweep win to its shows cratering and ratings plunging. From the beginning of the February sweep on Jan. 31 through Feb. 19, NBC has averaged a 1.2 rating among adults 18-49. That’s below the 1.5 that Univision has been averaging so far over the 20 nights of the sweep period.
After months of enduring defections and disappointment, the Big East plans to start rebuilding its brand this month with two new TV deals, albeit at a much lower value than the conference had hoped when it started negotiations more than a year ago. The Big East is close to finalizing deals with two partners, NBC and CBS, that will give the conference exposure across multiple networks.
The drama starring Hugh Dancy will premiere in April in the slot that most recently belonged to Do No Harm.
Assessing NBC’s First-to-Fourth Free Fall
A historic flop in Do No Harm, chaos on Up All Night and a schedule full of holes have insiders (and Brian Williams) grumbling about how to right the ship.
After a hot start in the fall thanks to The Voice, Sunday Night Football and the new drama Revolution, NBC has gone into a deep hibernation for the winter. Ratings at the network have fallen dramatically as several freshman shows have tanked, and a few sophomores are on life support.
The actress says the show has taken a “different creative direction” and she’s decided to move on to other projects. NBC declined to comment on the future of the show,” which last aired in December. The sitcom isn’t currently in production.
NBC’s new drama Do No Harm has been pulled from the network’s schedule after two episodes. The network will run repeats of Law & Order: SVU in its Thursday 10 p.m. time slot for the next two weeks.