Politico’s 20,000 Subs Are Half Of Its Rev

On Monday, Politico is expected to announce a series of updates and a new product for Politico Pro, its subscription service, including a legislation compass that tracks the progress of bills making their way through Congress and a data-visualization product called DataPoint that now looks out across a wider variety of verticals. The new products come as Pro has gone from a 2010 side project to a 200-person operation that drives half of Politico’s yearly revenues.