Psych aired its series finale Wednesday night after eight years. That might mean something to you, though it’s just as likely that it doesn’t at all. A USA network drama about a fake psychic who solves crimes with his best friend, Psych is the epitome of one of those inoffensive, non-prestige cable dramas that actually does very well for the network while never getting an outpouring of mainstream attention. Why is that?
The 15 episodes of the USA Network hit are in addition to seasons 1-6 and the deal also includes rights to future seasons.
The latest example of using social media to promote a show involves an interactive game that increased viewership of Psych by 10%.
The three off-net series will join the network’s lineup of procedural dramas and movies beginning next year.