SecondScreen Networks, a New York-based social TV company that allows TV broadcast ads to sync in real time with websites and mobile devices, is partnering with Webrangers, an Amsterdam-based social TV company offering second screen and social media engagement solutions for the European television industry. This strategic partnership, SecondScreen’s first in Europe, will let TV […]
SecondScreen Networks is on a mission to get viewers who are using a second screen while watching their favorite shows more engaged with advertising by matching the ads that are running on TV with complimentary ads for the same products on the viewers’ second screens.