When The Root was acquired by Univision a little over a year ago, publisher Donna Byrd said she had already set her sights on a big expansion for the African-American news, opinion and culture site. A year later, The Root has staffed up, built out an in-house video and social team and is preparing for a big TV debut, with a series set to launch in the fourth quarter of this year.
Hispanic media company Univision Communications has acquired The Root, a top online destination for African-American news and commentary, in a bid to expand its reach to a new audience.