In a post-Volicon landscape, broadcasters are scrambling to replace their compliance and monitoring services. They face vastly different regulatory requirements for OTT in doing so, but also an upside of new features including AI, on-prem, cloud or hybrid options and built-in tools for analysis and sales. Above, Mediaproxy’s LogPlayer is a cross-platform HTML5 user interface that facilitates seamless access to media and metadata across a network of global deployed LogServers.
The Verizon Digital Media Services platform is designed to optimize global content workflows through its integration with Microsoft Azure. The new offering will support the accelerated consumption of online media and over-the-top services.
Stations Have Growing Options For Local OTT
Broadcasters thinking of plunging into OTT have big decisions to make, the biggest of which is settling on an OTT platform. They can turn to a turnkey provider or build their own. In either case, here are some vendors that can help.
On The IBC Exhibit Floor: Verizon Digital Media Services
Verizon Digital Media Services | Stand 7.C11 | Website: www.verizondigitalmedia.com Verizon Digital Media Services will feature its Smartplay by Verizon technology, a one-to-one session-management system that enables content owners to […]
On The NAB Exhibit Floor: Verizon Digital Media
Verizon Digital Media Services | Booth SU3605 | Website: www.verizondigitalmedia.com Verizon Digital Media Services will feature its Live Streaming Solution, which eliminates the complexity and high costs for broadcasters, venues […]
From The IBC Exhibit Floor: Verizon Digital Media Services
Verizon Digital Media Services | Stand 14.C17 | Website: https://www.verizondigitalmedia.com/ How you deliver your content is growing in importance as our industry continues to change at a rapid pace around […]
Exclusives
A study says getting a high-quality “TV-like” experience on all new digital video devices is of major importance to consumers — which can translate into big advertising revenue gains. Overall, 86% of viewers say it is “very or extremely important” to get a “TV-like” quality experience every time they watch, and on every screen they use, according to a Verizon Digital Media Services’ report.
This week, the station group and Verizon Digital Media Services announced completion of a technology deployment that’s making it simple to put local news and commercial content from the group’s 26 news-producing stations in the hands of viewers on their digital devices.
TV Everywhere and OTT technologies create new opportunities for broadcasters to reach viewers with tailored programming and commercials, augmenting their advertising and retrans revenue streams. But these new business opportunities do not come without technical challenges. One of the biggest is ad-blocking software, which has given heartburn to many online content publishers.
