WCJB, a legacy station in Gainesville, Fla., was losing news viewers and revenue three years ago. This May, its 11 o’clock news ratings was up 48% in adults 25-54. See how the ABC affiliate turned itself around.
The group owner promotes Jay Barton, Kim Lee, Alan Chatman and Eric Krebs to the top spots in Burlington, Vt.; Bangor, Maine; Gainesville, Fla.; and Charlottesville, Va.
It adds CBS affiliate WABI Bangor, Maine, and ABC affil WCJB Gainesville, Fla., to its station portfolio. Gray says: “We expect that the stations will produce two-year, blended broadcast cash flow margins greater than 50%.”