Two years ago, Comcast announced it would launch a live streaming service called Stream TV that would include your local network affiliates, and HBO, for just $15 a month. However, since that ballyhooed announcement, the cable operator has launched Stream in just two markets — Chicago and Boston. But now, Comcast says, Stream will finally go nationwide later this year, although it will carry the name, Xfinity Instant TV.
Comcast executives offered more detail on a plan for a millennial-focused TV service that does not hinge on use of a set-top box. Executives from the Philadelphia entertainment giant suggested during a call with investors that the service, known as “Xfinity Instant TV,” could be launched sometime in the second half of the year.
Comcast Corp is planning to rebrand and expand a streaming video option for broadband subscribers who do not want to pay for a traditional cable package. The service, dubbed Xfinity Instant TV, will be priced as low as $15 a month to roughly $40 a month, sources said. It will include major broadcast networks as well as add-on options for sports channels like ESPN and Spanish language channels such as Telemundo and Univision.
