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Dish’s Sling Braces For Competition

Advertising Age | by TVNewsCheck

For almost two years, Dish Network has offered U.S. consumers a streaming-television service without a traditional cable or satellite subscription — and the company has had the market almost all to itself. Until now. AT&T, which has tied up with Time Warner in a $85 billion mega-deal, is planning to introduce an online offering, DirecTV Now, later this month. A new paid service from Hulu, Google’s YouTube Unplugged and possible offerings from Amazon and maybe even Apple will soon join the fray.