The independent station will become a CW affiliate on Feb. 1, with Nexstar providing programming and other services, including management of its sales, promotion, marketing and technical operations.
Nexstar Sets Time Brokerage Deal With KAZT Phoenix
Nexstar Media said today it has entered into a multi-year time brokerage agreement with KAZT Phoenix (DMA 11). On Feb. 1, KAZT will become an affiliate of The CW. Financial terms of the agreement were not disclosed.
KAZT is owned by the Londen family, owners of a life insurance company in Phoenix.
Under terms of the agreement, Nexstar will provide KAZT with programming and other services, including management of its sales, promotion, marketing and technical operations. As a result of the agreement, Nexstar will own or provide services to local television stations in 10 of the 15 largest TV markets in the U.S., and 18 of the top 25.
“We’re pleased to enter into this agreement with KAZT-TV, especially since Arizona will once again be a battleground state in this year’s Presidential election,” said Andrew Alford, president of Nexstar’s broadcasting division. “We’re looking forward to helping KAZT-TV expand its service to Phoenix-area viewers and forge an even deeper connection to the community. We know that adding the live sports and entertainment programming of The CW Network will enable KAZT-TV to establish new and meaningful relationships with a variety of advertising and marketing clients.”
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