Digital

DC Universe’s next live-action series Stargirl will get a second run on The CW broadcast network, it was announced on Thursday. Stargirl, which stars Brec Bassinger as the title character, will air new episodes on The CW, one day after they premiere on DC Universe. The series will premiere sometime during the second quarter of 2020. Episodes will also be available on The CW’s digital platforms, including CW Seed.

With CPB’s backing, a push to transition NPR station sites to a new content management system has expanded to include TV stations and joint licensees.

For all the buzz surrounding shorter-length formats — especially the six-second unit — :30s dominate the share of digital video ad impressions served and appear to be trending upward.

Streaming services are starting to consider whether, and how, to apply content standards as more viewers shift from traditional TV.

Any news junkie in need of a live-Information fix can toggle on to any number of streaming news outlets. Now, TV stations affiliated with CBS can do the same. CBS News told affiliates in a memo Tuesday that it would allow them to use live coverage from its CBSN streaming-video hub to keep news events on the air even when the network’s traditional reports had come to an end.

Nearly two-thirds (62.6%) of senior ad industry execs on both the supply and demand sides of the business believe programmatic technology will be the underpinning of data-driven marketing in the future, according to findings of a study released this week by the American Association of Advertising Agencies.

Wall Street’s reaction so far to Walt Disney Co.’s long-awaited streaming service suggests investors believe the competition may not be as crushing as expected for entertainment rival Netflix

In an interview at Recode’s Code Media conference on Monday, CEO John Stankey said the vision for HBO Max is to create a bundle of content that includes movies and shows not owned by WarnerMedia in addition to those it creates and licenses on its own.

ABC Owned Television Stations have won the Innovator Award, the top honor in TVNewsCheck’s second annual Social Media Excellence Awards. KABC, the group’s Los Angeles station, was also recognized with the award in the Large Market Category.  This year’s awards will be presented at NewsTECHForum on Dec. 16 followed by a panel discussion with the winners moderated by Social News Desk’s Kim Wilson.

It marks the newest expansion of major market local news streaming services from CBS and features local news content produced by KPIX.

Hackers didn’t waste any time and have started hijacking Disney+ user accounts hours after the service launched. Many of these accounts are now being offered for free on hacking forums, or available for sale for prices varying from $3 to $11, a ZDNet investigation has discovered.

Once a generation, Hollywood experiences a seismic shift. It is happening again. The long-promised streaming revolution — the next great leap in how the world gets its entertainment — is finally here.

Emily Bell: Newsrooms often lack a strategy to cope with the new world of instant social media outrage.

Walmart Media Group is testing an ad platform and self-service tools with a group of CPG companies, with possible rollout during 1Q 2020.

The fifth-largest newspaper chain in the country will try to encourage more digital subscriptions with a weekend plan affecting dailies in 14 states.

The new TrackPass streaming service is part of the NBC Sports Gold service and is expected to debut in December.

Apple Inc. is considering bundling its paid internet services, including News+, Apple TV+ and Apple Music, as soon as 2020, in a bid to gain more subscribers, according to people familiar with the matter.