ABC claims victory, but discounts for last-minute ads ran up to 40% and three-and-a-half minutes went to ABC corporate siblings.
Exclusives
Rachel Barnhart is suing Nexstar’s WROC Rochester and challenging ban against moving to another station in the market within a year.
NIELSEN JUST CAN’T WIN, EVEN IN SPANISH
Despite surging LPM ratings, Univision grouses that its audience is being undercounted, while rivals argue that it’s being overcounted.
Automaker will promote new product launches; the increase comes on top of an advertising spending record set in 2005.
Over past two-and-a-half years, the Bush Administration has spent $1.6 billion on advertising, PR and other media, GAO report says.
On April 1 he will leave his role as president of ad sales to become an exclusive consultant to MTVN.
Major League Baseball still hasn’t closed on TV package that includes the World Series. Current deal with Fox expires after this season.
Satellite broadcaster say Michael Neuman has left the company, gives no reason; Vogel and Dugan will assume duties.
DISNEY-BACKED MOVIEBEAM OFFERS WIRELESS VOD
In 29 markets today, service broadcasts encrypted movies on same day as DVD release for $4 each to consumers with $200 set-top boxes.
The former Disney boss contacted board members to lobby against approving the $7.4 billion deal.
Big shareholders are pressing the Dutch publishing and market-research firm to break itself into three divisions and sell the pieces.
The National Association of Broadcasters announced the recipients of its 2006 Radio and Television Engineering Achievement Awards. The awards, first established in 1959, are given to individuals for their significant […]
Broadcasters say the agency should make sure that local franchising authorities do not ‘impede’ more multichannel video providers.
National Automobile Dealers Association predicts new-vehicle sales of 16.8 million, down from 16.95 million in ’05.
DOW CLOSES DOWN 27, NASDAQ FINISHES DOWN 22
Stocks ended a lethargic session moderately lower Monday as a lack of economic news returned investors’ focus to interest rates and inflation ahead of comments from new Federal Reserve Chairman Ben Bernanke later this week.
