Business

With changing TV viewing habits, Tegna’s NBC-ABC combo in Jacksonville, Fla., is experimenting with augmented reality and 3D technologies to grab viewers’ attention and enhance the storytelling experience. During recent newscasts, anchors in the studio have dodged a school bus and shared the screen with a circling shark — both virtual, of course. News Director Meagan Harris talks about the experiments.

ABC has gotten Grey’s Anatomy superfan Taylor Swift to help promote the return of its TGIT-branded lineup of Grey’s Anatomy, Scandal and How to Get Away With Murder. Timed with the release of Swift’s new single Look What You Made Me Do, the network on Thursday night rolled out the 30-second promo set to the catchy tune.

With social media surpassing television as the primary source of news for Gen Z and millennials, TV stations need to use it more creatively to share and promote their news stories and events to offer better, broader customer satisfaction through personalization and one-to-one engagement..

Stocks dipped again Thursday after meandering up and down. Food companies struggled after the makers of Spam and Folgers coffee reported weaker-than-expected results, and grocers fell after Amazon said it plans to cut prices for avocados, eggs and other products when it takes control of Whole Foods next week. Retailers, meanwhile, were big winners after a wide variety said they earned fatter profits last quarter than Wall Street forecast.

The Washington Post has introduced Own, a first-of-its-kind ad unit that allows brands to quickly syndicate their new or existing content to The Post’s mobile audience. Developed by RED, The Post’s research, experimentation and development group, Own combines some of The Post’s “most ground-breaking commercial technologies to serve readers a more personalized advertising experience based on their previous content consumption,” it says.

The long-time Hearst executive to oversee broadcast engineering and operations at its Boston ABC affiliate.

Total TV advertising is now set to decline by 5% in 2017, according to one analyst. MoffettNathanson lowered its annual projection for TV, now factoring in second-quarter TV results, which sank 3.2%

Telemundo is celebrating a strong summer performance in primetime that has allowed the Spanish-language network to pull ahead of the long-dominant Univision in the adults 18-34 demographic for the first time.

The TV landscape is experiencing a period of rapid evolution in terms of technology, business realities and consumption, and this year’s IBC Convention looks to deliver fresh insights. From the role of artificial intelligence in media and 5G to virtualization of workflows and the likely impact of new consumer technologies on media, IBC 2017 will offer perspective.

Publishers are running into a wall with so-called native ads. Once seen as the panacea for declining digital ad rates, these ads that are designed to mimic editorial content have turned out to be costly to make and distribute and hard to scale, which makes them a tough sell with advertisers and also eats into publishers’ profit margins. The Washington Post is trying to solve the problem with artificial intelligence.

The new CEO and publisher of the Los Angeles Times will have a starting salary of $1 million, and he’s positioned to make much more depending on the financial success of the Times and the company that owns it, Tronc. Ross Levinsohn, 54, the former interim CEO of Yahoo, took over as the head of the Times on Monday in a leadership shakeup at the newspaper.

As consumer packaged goods companies cut advertising spending, WPP said it expected net sales for the year would be flat to up 1%.

NBC Sports Group is putting the NBC brand on each of its regional sports networks starting Oct. 2. The move follows the April decision to rename two of its California RSNs to NBC Sports Bay Area and NBC Sports California.

25.6 million viewers watched Monday afternoon TV coverage of the eclipse. 27.8 million viewers watched President Trump’s Afghanistan address that night.

Lance Carwile, a veteran of Nexstar, Media General and LIN, will oversee programming for the group’s 21 television stations.

The Fox-owned New York stations will move their transmitters to the tallest building in the Western Hemisphere early next year.

The news director of Gray’s NBC affiliate in Greenville, N.C., died unexpectedly at her home Tuesday morning. She was 46 and married to WITN’s Dave Jordan.

After a few months of slower growth, digital-media advertising revenue has resumed its double-digit climb — with social media, search and internet radio among its strongest performers. Digital-media advertising was up 19% in July, according to Standard Media Index, which culls booking data from 80% of the major media agencies.

The Fox affiliate in Lake Charles, La., owned by American Spirit Media will shift its lineup on Aug. 31 to add ABC on ch. 29.2. It will simulcast local news from Raycom’s KPLC.

The proposed $3.9 billion transaction has drawn fire from self-appointed “public interest” advocates who believe Sinclair is not committed to local broadcasting; cable and satellite operators who feel the scale will give Sinclair too much leverage in retransmission consent negotiations; and from T-Mobile, which believes Sinclair is trying to slow the repack of the TV band. Sinclair dismisses each of the charges in turn in an FCC filing.