Allen Media Group Expands Television Sales Team

Former NBCUniversal and Warner Bros. Executives Kevin O’Donnell and Mark McKay are added to the company’s syndicated broadcast television sales team.

Allen Media Group (AMG) has hired veteran television programming sales and distribution executives Kevin O’Donnell and Mark McKay. The syndicated programming sales team operates under, and reports directly to, Andrew Temple, AMG’s president of domestic television distribution.

Kevin O’Donnell

Kevin O’Donnell joins AMG as executive vice president/sales manager. He joins AMG after a 21-year tenure at NBCUniversal as a senior vice president where he oversaw the sales, marketing and launch of over 30 television programs, including Maury Povich, Jerry Springer, Steve Harvey, Kelly Clarkson, Martha Stewart, Meredith Viera, Access Hollywood, as well as off-net programs including The Office, 30 Rock, Law & Order, House, Dateline, Chicago Fire, Chicago P.D., Fear Factor and American Ninja Warrior.

O’Donnell also served as company representative for NBCUniversal to broadcast companies that included Scripps, Tegna, Meredith, Cox and Lockwood Broadcasting. O’Donnell’s previous positions include four years at Katz Communications and six years at CBS/Eyemark Entertainment. He is a graduate of the University of South Carolina and has a B.A. in journalism with a minor in marketing. O’Donnell is based in Charleston, S.C.

Mark McKay

Mark McKay joins AMG as senior vice president of sales. His career in television syndication and media spans nearly three decades, and he most recently spent 19 years at Warner Bros. Television in Chicago and Dallas as vice president of sales, helping to launch several of the most successful and groundbreaking shows in television history, such as Ellen DeGeneres, Friends, Big Bang Theory, TMZ and The Real.

BRAND CONNECTIONS

Prior to Warner Bros. Television, McKay worked in various sales roles with Sony Pictures Television in Los Angeles and Dallas, helping to launch Seinfeld, as well as licensing numerous Emmy-winning first-run and off-net shows into national syndication. McKay is based in Dallas.

Byron Allen, AMG founder/chairman/CEO, said: “At a time when many media companies are downsizing, Allen Media Group continues to invest in, and expand our dedicated, strategic, and focused sales and distribution team. As we prepare to celebrate our 30th anniversary in 2023, Allen Media Group is strategically positioned for increased distribution of our high-quality, family-friendly content.”


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