NAB Show: LTN To Showcase Enhanced IP-Based Distribution Technologies To Drive Monetization At Scale

LTN, a provider of transformative media technology and video transport solutions, will showcase its suite of IP-powered technologies at NAB Show in Las Vegas (April 14-17), Booth W1517. Booth visitors will discover how LTN’s intelligent IP-based solutions “unlock unique content customization, monetization and distribution capabilities for live events and full-time channels, underpinned by the industry-leading LTN Network, interoperable solutions and best-in-class managed services,” the company said.

LTN will present its portfolio of solutions that help customers reach new audiences and increase revenue via flexible IP-based distribution. These services include LTN Wave, a multicast-enabled, IP-based transmission solution that provides an alternative to satellite or fiber distribution with ultra-low latency and high SLAs. LTN Wave enables next-generation possibilities, including the ability to manage complex rights deals, content replacement, and blackout management while supporting custom ad profiling across multiple platforms.

LTN will showcase LTN Arc, a fully managed service that handles every aspect of live event versioning. With LTN Arc, media companies and rights holders can cost-efficiently extend their live sports distribution across platforms and regions, transforming live event feeds into tailored streams with custom graphics, audio and localized advertising for global cross-platform distribution.

LTN will also spotlight LTN Lift, a playout system with automated versioning capabilities to spin up new live channels and deliver customized programming across digital, OTT and FAST services. LTN Lift combines a range of LTN’s advanced playout, signaling, and video transport technologies to automatically create new digital linear channels with altered programming to fit cross-platform requirements and provide tailored content to engage diverse audiences.

These solutions form part of LTN’s approach to helping media companies create, customize and deliver live events and full-time channels via the industry’s “only proprietary, distributed global IP multicast network. By partnering with LTN, customers experience the LTN Difference: accelerating efficiencies and revenue for channels and live events; maximizing scale and reach across multiple platforms; fully backed by always-on monitoring; superior managed service levels; and the LTN technical operations center (TOC),” LTN said.

Malik Khan, LTN executive chairman and co-founder, said: “Media businesses are undergoing rapid transformation as they find ways to secure sustainable revenues and engage new streaming audiences. The biggest media organizations are realizing that embracing a more flexible and efficient IP-based distribution roadmap is pivotal to increasing ROI while expanding across new digital frontiers. We’re excited to bring our latest innovations to NAB Show 2024 to tackle real-world customer challenges and deliver long-term business outcomes.”

LTN will also be participating in the following panels at NAB Show 2024:

• Kerry Oslund and Rick Young panel – Connect Zone: Conversation Corner (Sunday, April 14, 2024, at 2:45 pm PT.)
• Perry Weinstein and Rick Young panel – Connect Zone: Theater (Monday, April 15, 2024, at 11:30 am PT)
• Lacy Pack and Rick Young panel – Connect Zone: Tech Chat Theater (Monday, April 15, 2024, at 12:30 pm PT)
• Rob Hammer and Mike Burk panel –  Connect Zone: Conversation Corner (Monday, April 15, 2024, at 2:45 pm PT)