The new talker FABLife rated ahead of fellow rookies Crime Watch Daily and Crazy Talk in the metered markets during the syndicated programs' inaugural week ending Sept. 13. The show finished first or second in its time period in five of its top eight markets.
SYNDICATION RATINGS SEPT. 7-13
‘FABLife’ Tops Newcomers First Week On-Air
The three newcomers to first run syndication that launched on Sept. 14 – FABLife, Crime Watch Daily and Crazy Talk – kicked off their inaugural week in the metered markets, as season premieres of veteran strips began to appear on the national charts.
New talker FABLife led the rookies, wrapping its first week with a 1.0/3 household metered market average, and finishing first or second in its time period in five of its top eight markets. The new entry improved year ago time periods in a number of cities including a 50% gain in San Francisco and a 20% rise in Chicago and a 38% spike in San Antonio, Texas.
The real-life Crime Watch Daily strip had a 0.8/2 metered market average for its primary runs in week one. This was 300% above the 0.2/1 weekly average for a second new syndicated crime strip, Corrupt Crimes, which premiered Sept. 7.
Among the top 20 markets, Crime Watch grew its stations year-ago time periods by 80% in Phoenix, 67% in Tampa, Fla. and 67% in Denver. Its strongest performance was in St Louis where it clocked a 2.5/8 on KTVI and improved its 2 p.m. timeslot by 32%.
Crazy Talk, which is cleared on mostly independent stations, clocked a 0.3/1 metered market average for its first week. It did best in Indianapolis where it grew its stations’ 12:30 p.m. time period 25% from last year, posting a 1.5/4 and in Louisville, Ky., where it improved its 2 a.m. time period 120% to a 1.1/4.
In other metered market news, every one of the top five entertainment magazines got boosts on Monday with their next-day coverage of Sunday’s Emmy Awards. Entertainment Tonight took the gold with a 3.8/7 average, which outperformed its year-ago time period by 19%. Access Hollywood earned a 2.3/5, up 15%. Extra notched a 2.0/4 up 11%. TMZ got a 1.5/3, up 7%, while The Insider scored a 1.4/3, up 8%.
BRAND CONNECTIONS
Meanwhile, the national ratings released today covered the session ending Sept. 13, a week marked by the return of several major talk shows. Live with Kelly and Michael opened its 28th season with an 8% increase to a 2.7, finishing in a tie for first place with perennial talk leader Dr. Phil, which also grew 8% to a 2.7. Phil, who has been the top talker for the past four years, did not begin his new season until Sept 14.
In third place, Ellen DeGeneres kicked off the first week of her 13th season with Caitlyn Jenner and Hillary Clinton among others. Ellen’s ratings rocketed 53% over her prior week’s reruns to a 2.6. Steve Harvey was also hot with his fourth season premiere, shooting up 20% to a 1.8 and moving into a fourth place tie with Maury, which was unchanged at a 1.8.
Other talkers seeing gains for the week included Rachael Ray and Jerry Springer, which each improved 8% to a 1.3. Judge Judy was easily the top rated show overall for the 12th consecutive week despite a 1% dip to a 6.9.
The week’s top-rated daytime talk shows in the women 25-54 demo were:
- Live with Kelly & Michael (1.4, +27%), Ellen DeGeneres (1.4, +40%) and Dr. Phil (1.4, +8%)
- Maury (1.2, -8%)
- Steve Wilkos (.9, -10%)
- Steve Harvey (0.8, +14%) and Jerry Springer (0.8, -11%)
In the household rating rankings that follow, % change is from the previous week; * indicates a new season-high rating; ** indicates a new season low; NC indicates no change from the previous week; NA mean not applicable.
TALK SHOWS
1. Dr. Phil (CTD) (2.7, +8%) and Live with Kelly & Michael (Disney-ABC) (2.7, +8%)
3. Ellen DeGeneres (WBDTD) (2.6, +53%)
4. Maury (NBCU) (1.8, unchanged) and Steve Harvey (NBCU) (1.8, +20%)
6. Rachael Ray (CTD) (1.3, +8%), Jerry Springer (NBCU) (1.3, +8%) and Steve Wilkos (NBCU) (1.3, unchanged)
9. Dr. Oz (Sony) (1.2, -8%)
10. Wendy Williams (Debmar-Mercury) (1.1, unchanged)
11. The Doctors (CTD) (0.9, unchanged) and Meredith Viera (NBCU) (0.9, unchanged)
13. The Real (WBDTD) (0.8, -11%)
COURT SHOWS
1. Judge Judy (CTD) (6.9, -1%)
2. People’s Court (WBDTD) (1.8, +6%) and Hot Bench (CTD) (1.8, -5%)
4. Judge Mathis (WBDTD) (1.5, +15%)
5. Divorce Court (Twentieth) (1.4, +8%)
6. Paternity Court (Orion Television) (1.2, -8%)
7. Judge Faith (Trifecta) (0.8, unchanged)
GAME SHOWS
1. Family Feud (Debmar-Mercury) (5.8, +2%)
2. Wheel of Fortune (CTD) (5.7, -5%)
2. Jeopardy (CTD) (5.5, -5%)
4. Who Wants to Be a Millionaire (Disney-ABC) (1.6, +7%)
5. Celebrity Name Game (Debmar-Mercury/FMNA) (1.2, +9%)
MAGAZINE SHOWS
1. Entertainment Tonight (CTD) (2.7,-4%) and Inside Edition (CTD) (2.7, -7%)
3. TMZ (WBDTD) (1.7, -6%)
4. Access Hollywood (NBCU) (1.6, unchanged)
5. Extra (WBDTD) (1.4, unchanged)
6. The Insider (CTD) (1.1, -8%)
7. Dish Nation (Twentieth) (0.9, -10%)
8. OK! TV (Trifecta) (0.3, +50%)
OFF-NET SITCOMS
1. Big Bang Theory (WBDTD) (5.2, -4%)
2. Modern Family (Twentieth) (3.3, -6%)
3. Two and a Half Men (WBDTD) (2.8, +4%)
4. Mike and Molly (WBDTD) (2.1, unchanged) and Family Guy (Twentieth) (2.1, -9%)
6. How I Met Your Mother (Twentieth) (1.8, unchanged)
7. Seinfeld (Sony) (1.7, -6%) and The Cleveland Show (Twentieth) (1.7, unchanged)
9. The Middle (WBDTD) (1.5, -6%)
10. King of the Hill (Twentieth) (1.4, unchanged)
OFF-NET WEEKLY HOURS
1. Law & Order: Criminal Intent (NBCU) (4.8, -2%)
2. Law & Order: SVU (NBCU) (3.0, +15%)
3. Blue Bloods (CTD) (2.2, -4%)
4. Castle (Disney-ABC) (1.9, +19%)
5. Scandal (Disney-ABC) (1.8, +29%)
6. The Mentalist (1.5, +15%)
INTERNET VIDEO
1. Right This Minute (MGM) (1.4, unchanged)
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