Telemundo Names KTLM GM, Sales VP

Jose Flores is tapped to be the GM of the Harlingen-Weslaco-Brownsville, Texas, outlet and Willie Rosales is to be vice president of sales.

The Telemundo Station Group division of the NBCUniversal Owned Television Stations today announced two key leadership positions at its recently acquired KTLM Harlingen-Weslaco-Brownsville, Texas (DMA 86).

Jose Flores moves from Telemundo’s KXTX Dallas to be general manager, and Willie Rosales has been named vice president of sales.

Flores comes to KTLM with almost 25 years of experience in broadcast journalism. He has been VP of content and news for the Telemundo Production Center (TPC) and KXTX since 2007. Prior to KXTX he was with Telemundo’s KWHY Los Angeles as assistant news director from 2005 to 2007.

He started his career in broadcast journalism in Houston, where he was a news producer at Univision KXLN before moving on to Telemundo’s KTMD, where he was news director from 2001 to 2005. Flores holds a B.A. in radio and television from the University of Houston and a MBA from Texas Christian University.

Rosales has more than 20 years of media experience with Spanish properties, including Entravision Communications Television and Radio Division, where he was a national sales manager and general sales manager serving the Rio Grande Valley, Corpus Christi and Laredo, Texas, markets. He was previously with Televisa Properties (Star Channel) in Rio Grande Valley, Laredo and El Paso. He attended Texas A&I in Kingsville, Texas, and Pan American in Edinburg, Texas.

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