Heartland Diginet Adds Five New Markets

The Heartland Network, Luken Communications’ country music and lifestyle channel, debuted on 11 stations in five new markets this week, broadening its national footprint by 33%.

The new stations and channels in each market:

Byron Gehret, general manager of KBPX Houston, said: “Houston and country music go hand-in-hand. We’re thrilled to bring Heartland’s distinctive lineup of country and lifestyle entertainment to our audience. It just makes sense; there’s nothing else out there like it.”

Keith Leitch, president of One Ministries, said: “I chose Heartland for our nine stations because it’s family-friendly and so unique in an increasingly crowded landscape. The country music audience is huge and they’re hungry for everything Heartland has to offer.

Joel Wertman, president of Luken Communications, said: “We’ve created a solid product with Heartland, and it’s being embraced across the country by viewers and affiliate stations alike. I could not be more proud of what our team continues to create. From a larger footprint, to more original programming, to additional OTT offerings, Heartland will continue to grow as the definitive TV home for country music fans everywhere.”