With regional sports networks floundering and big streamers making incursions into live sports, the landscape around sports rights has never been so volatile. For broadcasters, it’s an opportunity to reclaim sports TV rights and once again become the homes of the home teams. Just how bright those prospects are will be the subject of a panel, The Future of Sports on Broadcast TV, at TVNewsCheck’s Programming Everywhere: The Content Event for Linear, Streaming and Syndication, at the NAB Show in Las Vegas on April 16.
Panelists are Brian Lawlor, president, Scripps Sports; Kerry Bubolz, president-CEO, Las Vegas Golden Knights; Lee Berke, president-CEO, LHB Sports, Entertainment & Media; and Ed Desser, founder and president, Desser Sports Media. Adam Wiener, founder of Continuous Media, will moderate the 10 a.m. panel.
“The latest national TV rights deals will keep the networks and their affiliates in the big games for years to come, but relentless cord-cutting has undermined cable, opening up the field for broadcasters to reclaim some rights and give the leagues far broader market penetration,” said Michael Depp, chief content officer for NewsCheckMedia and editor of TVNewsCheck. “This discussion will dive into the white-hot issue of where local games may end up and what kind of leverage broadcasters have over the major streamers like Amazon and Apple making their own inroads.”
Programming Everywhere gathers industry leaders to talk about the evolving business of content creation and distribution, with a focus on new development, reinventing local and national news and extending media brands on streaming.
TV station group senior executives will join programming, news and marketing leaders, syndicated programming executives and streaming media and technology leaders to take on issues such as the changing economics of syndicated programming, the relationship between FAST channels and the evolution of broadcasting, transforming television news and strategies for creating a programming everywhere business.
Participants will also consider their No. 1 challenge: creating more content for a multimedia audience, and how technologies like artificial intelligence, the cloud and IP production platforms can free up creative talent while streamlining costs.
Panels include Fresh Approaches to the News Franchise; FAST Channels and the Evolution of Broadcasting; Syndication’s Changing Business Model; Rethinking Genres: Games, Travel, Talk and More; Mining the Archives for New Shows; Strategies for Building A Content Everywhere Business; and In Conversation: Anthony Zuiker on Creating new Shows That Break the Mold.
Register here for Programming Everywhere.
16 May 2024
23 May 2024
Comments (1)
Bob Yanofsky says:
March 21, 2023 at 4:10 pm
Very diverse group. Five white guys on a panel talking sports.
Come on fellas, let’s catch up with the times.