FCC, FEMA Want Help Publicizing EAS Test

With the first-ever nationwide test of the Emergency Alert System less than one week away, the leaders of the Federal Emergency Management Agency (FEMA) and the FCC sent an open letter to all stakeholders today, including governors, federal legislators, broadcasters, news networks and other organizations, asking for their continued help in educating their respective communities about the test.

Although the EAS is decades old and often tested and used at the local level, it has never before been tested on a nationwide scale. This first test will occur at 2 p.m. ET on Wednesday, Nov. 9. The test will occur simultaneously across the U.S. and its territories and will last approximately 30 seconds, after which regular programming will resume. The test will look and sound very similar to the local tests of the Emergency Alert System that occur frequently.

“The various disasters our country has faced this year underscore the need for effective and well-tested emergency alert and warning systems that could be used in a time of real emergency, at a moment’s notice,” FEMA Administrator Craig Fugate and FCC Chairman Julius Genachowski wrote in their letter to stakeholders. “The purpose of the test is to allow FEMA and the FCC to assess how well the Emergency Alert System would perform its primary function: alerting the public about a national emergency.”

In their letter, Fugate and Genachowski say that testing this existing technology will help identify any positive changes that could be made as FEMA, the FCC and other partners continue working to build a modernized and fully accessible Emergency Alert System.

In preparing for this test, FEMA and the FCC have been working closely with the broadcast and disability communities, as well as state, territorial, tribal and local partners, and many other stakeholders to help broadcasters to make this test as accessible as possible.

As the test approaches, Fugate and Genachowski are spearheading a public education campaign to ensure that all Americans are aware of the test and know what to expect.

As part of these efforts, they are asking stakeholders to make sure their communities are aware of key facts about the test, including that the test will appear on all broadcast radio and television stations, cable television systems, satellite radio and television systems, and wireline video service systems. The test will not affect landline or mobile phones, power grids or Internet connectivity.

“As with all of our work, we know that the support of our state, local, tribal and territorial partners, along with the private sector, our faith-based and disability communities, and other key stakeholders, will be vital to effectively raising the public’s awareness of the test and minimizing undue public concern,” Fugate and Genachowski continue in their letter. “We greatly appreciate your continued partnership as we prepare for this unique event and important public service.”