Mags Find Ratings Treasure In Golden Globes

Magazines were the hot genre in the third week of January, boosted by next-day coverage of the Golden Globe Awards. In daytime, newcomer Anderson (WBDTD) scored a new series high for the second week in a row, while in off-net syndication, Big Bang Theory (WBDTD) continued its rise.

Five of the six mags were up and the sixth held steady in the week ending Jan. 22.

Magazine Shows

Leader Entertainment Tonight (CTD) matched its season high 4.1 with a 5% increase from the week before after growing 13% to a 4.4 with its Golden Globe reports on Monday, Jan. 16.

Inside Edition (CTD) inched up 3% to a new season high 3.4; Access Hollywood (NBCU) had the sharpest improvement of all, jumping 10% to a new season high 2.2, including a 20% gain to a 2.4 for its Golden Globe coverage on Monday. TMZ (WBDTD) was up 5% to a 2.1; Extra (WBDTD) advanced 6% to a 1.7 and spiked 19% to a 1.9 on Monday; while The Insider (CTD) held steady at a 1.7, 21% ahead of its rating three weeks earlier.

First-Run Freshmen

In daytime, the recently renewed Anderson continued to move up the talk show ladder with a new series high 1.6 and more than 2 million viewers. The top-rated first-run rookie grew 7% in households from the week before and 25% in the women 18-34 demo.

Newcomer Jeremy Kyle (Debmar-Mercury) was up 17% to a 0.7 and We the People with Gloria Allred (Entertainment Studios) was flat at a 0.5. New latenight dating show Excused (CTD) held steady at a 0.7.

Talk Shows

Among the veteran talkers, Dr. Phil (CTD) was No. 1 for the 13^th time this season with a 3.2, which was unchanged from the week before, although up 10% from last year at this time.

Dr. Oz (Sony) remained in second place with a flat 3.0, although that was up 7% from last year; Live with Kelly (Disney-ABC) was unchanged at a 2.7, but down 10% from last year when Regis Philbin cohosted the show.

Maury (NBCU) came in fourth, adding 8% to a new season high 2.6 (its best number in 256 weeks) and it was the No. 1 talker in the women 18-34 and 18-49 demos. Ellen DeGeneres (WBDTD) was next with a 4% increase to a 2.5.

Court Shows

Swift Justice with Jackie Glass (CTD) had the biggest gain among courtrooms, leaping 15% week to week to a 1.5. Court leader Judge Judy (CTD) dipped 1% to a 7.5, although that was still up 60% from the same week last year. Judge Joe Brown (CTD) was down 3% to a 2.9; People’s Court (WBDTD) was up 5% to a 2.2; Judge Alex (Twentieth) gained 12% to a new season high 1.9; Judge Mathis (WBDTD) was unchanged at a 1.7; and Divorce Court (Twentieth) was flat at a 1.6.

Game Shows

Game shows were narrowly mixed. Wheel of Fortune (CTD) fell 1% from the previous session to a 7.7; Jeopardy (CTD) edged ahead 2% to a new season high 6.4; Family Feud (Debmar-Mercury) was flat at a 3.2; while Who Wants to Be a Millionaire (Disney-ABC) saw its ratings appreciate 4% to a new season high 2.7.

Off-Net Sitcoms

Turning to off-net sitcoms, Big Bang was up 6% week to week to a new season high 7.4. Two and a Half Men (WBDTD) added 8% to a new season high 7.1; Family Guy (Twentieth) fell 2% to a 4.2; How I Met Your Mother (Twentieth) advanced 12% to a new season high 3.8; Seinfeld (Sony) stayed at a 2.6; and Everybody Loves Raymond (CTD) retreated 4% to a 2.5.

Among the new sitcoms, following Big Bang, 30 rose 7% in households to a 1.5, matching its season high, and 22% among women 18-49. It’s Always Sunny in Philadelphia (Twentieth) was flat at a 1.2; while Till Death (Sony) declined 14% to a 0.6.

Off-Net Weekly Hours

Among the off-net weekly hours, Criminal Minds (CTD) took a 25% dive from the previous session but held on to the lead with a 2.9. Monk (NBCU) remained second but lost 7% to a 2.6; The Closer (WBDTD) climbed 4% to a 2.4, tying Without a Trace (WBDTD), which wiped 11% out to a 2.4; Numbers (CTD) was in the minus column, slipping 12% to a 2.3; and landing in a tie with Law & Order (NBCU) — which sank 15% to a new season low 2.3 — and Cold Case (WBDTD), which was unchanged at a 2.3.