Kevin Walsh has been promoted to VP and director of sales at CBS’s Sacramento, Calif., duopoly KOVR and KMAX.
Kevin Walsh has been promoted to vice president and director of sales for KOVR (CBS) and KMAX (CW), the CBS-owned duopoly in Sacramento, Calif., effective immediately. The announcement was made by Bruno Cohen, thee stations’ president and general manager, to whom Walsh reports.
Walsh has been general sales manager of KMAX since August 2005.
Walsh’s television sales career also includes 10 years with KRON San Francisco, including four years as the station’s general sales manager. Prior to that, he spent four years in the sales department at KABC Los Angeles and three years as an account executive at KTLA Los Angeles.