Albany’s A2 News Channel Adds X.News
A2, CNN’s exclusive affiliate channel in Albany, N.Y. (DMA 59), is using x.news as its new newsroom research tool through its service provider partner Tera Adria .
Previously, when A2 journalists were working on a report, they usually had as many as 10 to 15 different windows open. They spent a lot of time hunting down information in different places instead of focusing on the news story itself. Now, with x.news, the user interface provides them with all the information they need — in a single location.
In addition, x.news is deeply integrated into Avid Media Central, making it easy for journalists to use all sources from x.news in their stories.
A2 CEO Andri Kasneci said: “There is a lot of noise and disinformation that makes social media a challenge. We now can provide our journalists with a custom view of all sources that interest our audience and, at the same time, they can also follow what our competitors are publishing. Working with an amazing tool like x.news, it is still up to our journalists to gauge the reliability of all the information they are recieving. The final responsibility stays with them.”
Andreas Pongratz, CEO of x.news, added: “We are proud that A2 … has joined the constant growing number of customers that have chosen x.news as their newsroom research tool.”