In Columbus, Ohio, WCMH and WSYX-WTTE will coordinate and use one crew to cover press conferences and other stories.
Media General’s NBC affiliate WCMH Columbus, Ohio (DMA 32) has made a content sharing arrangement with Sinclair Broadcast Group’s WSYX (ABC) and WTTE (Fox). The stations’ assignment desks have built a back channel to communicate with each other and a workflow to schedule shoots.
According to WCMH, “content sharing between stations has been done for years through pool type situations and now the NBC, ABC and Fox affiliates in Columbus will work together to share resources. Instead of sending two crews to shoot the same press conferences, for example, the stations will send one crew allowing more efficient use of other station crews.”