Tech In Place To Support Addressable Advertising With NextGen TV, But More Is Needed

Imagine’s Graham Heap discusses the tech and a hope to shift from spots to audience-based buying and selling

PMG, American Tower Team Up To Speed 3.0 SFN Deployments

Pearl TV Expands ATSC 3.0 Webinar Series

Pearl TV, the consortium of nine station groups working to advance local NextGen TV, has added a new webinar scheduled for Aug. 19 to its ongoing series of ATSC 3.0 webcasts. The consortium split the one-hour content security and protection webinar scheduled for Aug. 12 into two separate 60-minute educational webcasts.

Entertainment Studios Nets To Be On Evoca NextGen Service

DMA 22: PORTLAND, OR

Seven Portland, OR, Stations Launch ATSC 3.0

KATU, KOIN, KGW, KPTV, KOPB, KRCW and KPDX began broadcasting Tuesday with NextGen TV technology.

TVN TECH

TVN Tech | NextGen TV Racing For Scale

Around 10 markets should be on-air with 3.0 broadcasts by the end of the third quarter and perhaps 20 by year’s end, according to representatives of Pearl TV and BitPath. Broadcasters are also exploring the full capabilities of the NextGen standard with several new initiatives this summer, including the launch of a NextGen-capable smartphone and a trial of advanced alerting capabilities in Washington, D.C. Above, one of the six 2020 LG OLED sets that have earned the NextGen TV logo from the Consumer Technology Association.

Comment Deadlines Set For 3.0 Proposal

The FCC is trying to remove a potential barrier to the deployment of the ATSC 3.0 technical standard by TV broadcasters by ruling that a broadcaster’s lease of spectrum to a third party for provision of ancillary, non-broadcast services does not trigger attribution for the FCC’s broadcast ownership rules. Comments on the matter are due Aug. 17, replies on Aug. 31.

John Lawson Joins Public Media Venture Group To Advocate For NextGen TV

Tech Groups: DTS Spillover Should Be Unlicensed

It is too early to make the case spectrum is needed for ATSC 3.0, comments claim.

DMA 11: PHOENIX

KASW Phoenix Launches ATSC 3.0

Anne Schelle, managing director of Pearl TV, which is coordinating the Phoenix Model Market, said: “The addition of a second transmission facility provides a robust test platform with the power of two transmitters for signal testing by consumer receiver and transmission equipment manufacturers.

DMA 30

4 Salt Lake City Stations Debut ATSC 3.0

KUTV, KTVX, KUCW and KJZZ take to the airwaves with NextGen TV technology.

3.0 Deployment On Track Despite Pandemic

“There was a slight delay, but it was not a serious delay,” says Sinclair tech chief Mark Aitken.

LTN Global Plays Key Role In NextGen TV Market Deployments

LTN Global, a provider of transformative media technology and video transport network solutions today announced that its transport service is being used for the first commercial deployment of ATSC 3.0 in the United States in Las Vegas. Following the successful launch on May 26, LTN Global says it has also become the preferred transport network […]

Sinclair Sets Free 3.0 Business Webinars

A deep bench of business, advertising, transportation, computing, media and technology experts from a variety of industries will be participating and taking questions in this six-episode, bi-weekly series beginning Tuesday, July 7, 2 to 3:30 p.m. ET.

WJLA, WTTG To Test 3.0 Advanced Emergency Alerting In DC

KPDX, KPTV Portland To Offer NextGen TV With Triveni Digital

Meredith Corp. is deploying Triveni Digital’s ATSC 3.0 solution to streamline the transition to NextGen TV in Portland, Ore. (DMA 22). Meredith’s KPDX (MNT) and KPTV (Fox) will use Triveni Digital’s ATSC 3.0 Broadcast Gateway scheduler, GuideBuilder XM ATSC 3.0 transport encoder, StreamScope XM ATSC 1.0 and ATSC 3.0 combo analyzer and StreamScope XM Verifier software application […]

GatesAir Upgrades TV Transmitters For Rocky Mountain PBS Stations

GatesAir, a global provider of wireless, over-the-air content delivery solutions for TV and radio, said that Rocky Mountain Public Media, owner of a statewide Colorado network of PBS member stations, has purchased multiple GatesAir Maxiva UHF transmitters and ATSC 3.0-ready XTE exciters as part of an extensive, multi-station upgrade. According to GatesAir, “The investment will […]

NextGen TV Debuts On 5 Nashville Stations

WTVF, WKRN, WZTV, WUXP and WNAB begin broadcasting ATSC 3.0 signals today.

FCC: Stations Can’t Use Vacant Chs. For 3.0

The FCC has resolved some major outstanding issues in its framework for a transition to the ATSC 3.0 broadcast transmission standard. It declined to allow vacant in-band channels to be used for ATSC 3.0 deployment, which broadcasters sought but computer companies opposed because they want to use those channels for wireless broadband.

DMA 24

3 Pittsburgh Stations Launch 3.0 Broadcasts

WPGH, WTAE and WPNT roll out the new television transmission technology.

One Media: DTS Boosts Broadcast Localism

One Media, which is owned by Sinclair Broadcast Group, said the FCC should adopt the “modest” modifications to its plan for deployment of the ATSC 3.0 advanced broadcast transmission standard, but should also look to be a little less modest, including recognizing the value of distributed transmission to localism. That came in comments on the FCC’s recent rulemaking.

New NextGen Video Alliance Launches

The NextGen Video Information Systems Alliance coalition brings together providers of advanced broadcast and multichannel TV solutions to accelerate the deployment of ATSC 3.0.

Pegasus Beyond The Plow: Broadcast TV’s Path To Innovation

NAB Wants New Rules For Broadcast Internet

The National Association of Broadcasters this week recommended to the FCC that it adopt new ownership rules that would encourage broadcasters to offer “Broadcast Internet” services via ATSC 3.0 (aka NextGen TV).

DigiCAP Helps Phoenix Model Market Advance ATSC 3.0 Transmission Tech

DigiCAP is helping broadcasters manage deployment of key broadcast equipment technology needed for the transition to ATSC 3.0 (NextGen TV). Before TV broadcasters launched the ATSC 3.0 Phoenix Model Market project, DigiCAP had already completed installations of ATSC 3.0 distribution chain technology for South Korean broadcasters in the lead-up to the 2018 Olympic Winter Games […]

ATSC: Auto Apps Underscore Flexibility of NextGen TV

The Advanced Television Systems Committee has been exploring automotive use cases for the ATSC 3.0 standard, applications that include robust broadcast updates for telematics and navigation, sensors for autonomous vehicles, and in-car infotainment systems, according to a new ATSC planning team report. “Next-generation broadcasting powered by ATSC 3.0 paves the way for a broad range of automotive […]

COMMENTARY

ATSC 3.0: Small Cities, Big Opportunities

Edge Networks’ Todd Achilles: “Many cities and towns in America have only a single local TV signal, importing network programming via long-distance cable and satellite feeds. Now that ATSC 3.0 has begun its march across America, there’s a real opportunity to hitch our future to a powerful stagecoach — particularly for viewers in mid-sized and small markets.”

Las Vegas Stations Launch 3.0 Broadcasts

Powered by ATSC 3.0, Sinclair’s KSNV (NBC) and KVCW (CW), Nexstar’s KLAS (CBS) and Scripps’ KTNV (ABC) are now broadcasting with the new NextGen TV technology.

3.0: Motoring Toward Broadcasting’s Future

Broadcasters and tech companies are high on the broadband-related prospects of ATSC 3.0, particularly for automotive applications as a near-term starter, but ultimately only as a complement to the mothership of a primary TV signal sporting major new upgrades due to that NextGen TV-branded broadcast transmission standard. That was one of the takeaways from a combined NAB/Consumer Technology Association webinar on the future of 3.0 on Monday.

3.0’s New Services Could Help During Crisis

Amid the COVID-19 pandemic, a panel of broadcast stakeholders reported that they are proceeding to implement the U.S.’ voluntary NextGen TV broadcast transmission system, while identifying what could be potential opportunities for local broadcasters to use the new services to support their communities during the crisis. The remote panel discussion was held Thursday as part of NAB Show Express, a virtual event featuring some of the panels and content that had been planned for the 2020 NAB Show.

Pearl: 3.0 Will Be Delayed By Coronavirus

Ongoing impacts from COVID-19 could mean broadcasters won’t hit their goal of launching ATSC 3.0 in 40 markets this year, according to Pearl TV’s Anne Schelle. The broadcasting group’s managing director commented as part of a remote panel at a virtual IABM conference and discussed the pandemic’s effects on ATSC 3.0 rollout plans. Coming out of CES in January 2020, she said, the industry was in a good position to launch ATSC 3.0 in 40 markets this year, including multiple new TV models with built-in support for the new over-the-air broadcasting standard. But the pandemic has essentially delayed plans by about a quarter compared to where it should be at this point.

Telos Alliance and Verance Announce Aspect Watermarking Support For Linear Acoustic LA-5300 Processor

The Telos Alliance, a broadcast audio provider and Verance, a global source of standards-based watermarking solutions, announced the availability of Aspect watermarking in the Linear Acoustic LA-5300 Broadcast Audio Processor. The LA-5300 processor was developed by the Telos Alliance specifically for the ATSC 3.0 broadcast standard. It provides a single solution for loudness control, upmixing, […]

ATSC 3.0 Holds Key To Educational Success

Closure of the nation’s schools due to the COVID-19 pandemic has focused attention on the gap in access to broadband internet service between those with means and those without, those in cities and suburbs and those in rural America. Jim DeChant, of News-Press & Gazette Broadcasting, says there is an alternative to the internet that can fill this digital divide. By taking advantage of specific tools available in the ATSC 3.0 standard, broadcasters can deliver lessons over the air to students that can be stored on a NextGen TV home gateway and accessed via Wi-Fi from a home computer, media tablet or cell phone using a web browser, he says.

WGBH Transfers Ownership Of Media Management Solution For PBS Broadcasters To Public Media Group

Noncommercial WGBH Boston today said it will transfer ownership of its Public Media Management (PMM) solution to Public Media Group in a move designed to benefit the nation’s public television broadcasters. PMM is the content management system designed specifically for PBS stations, created by WGBH in partnership with Sony Electronics. Public Media Group is a technology infrastructure […]

Dielectric Moves Production Focus From Repack To NextGen TV

As the U.S. spectrum repack advances toward conclusion, Dielectric says it is hard at work preparing for the next generation of over-the-air broadcast opportunities. With Dielectric preparing its remaining shipments for Phase 10 — the final repack phase for higher power stations — the company reports an approximate 82% of the total repack market share, and a strong […]

Q&A

Imminent Impact of ATSC 3.0 On Live Sports

Synamedia is helping pay TV operators, telcos, and media companies change how they deliver, protect and monetize their content. In this interview, the company’s broadcast solutions manager, Mark Myslinski, highlights how NextGen TV (ATSC 3.0) will be a game changer for the consumption of live sports, in particular with stand-out video quality, immersive audio, and uncontested broadband broadcast.

TECH ONE-ON-ONE WITH RICHARD FRIEDEL

Tech One On One | For Fox-Owned Stations, Pandemic Responses Look To Be A Precursor Of Future Workflows

Richard Friedel, Fox Television Stations’ engineering chief, says the pandemic will likely accelerate the industry’s transition to IP and the cloud, slow down the NextGen TV rollout this year and permanently shift many station operations remotely. “We are going to have different workflows,” he says. “Some will probably continue forever.”

Sinclair To Launch 3.0 Station On May 26

Sinclair says KVCW, the company’s CW affiliate in Las Vegas, will begin broadcasting in ATSC 3.0 on May 26, marking the company’s first commercial deployment of the NextGen TV standard. KVCW was originally scheduled to launch 3.0 broadcasts just prior to the NAB Show in April, but the launch was delayed due to the coronavirus pandemic, which also resulted in the cancellation of the annual event.

Q&A

Noland Talks About Latest 3.0 Developments

Madeleine Noland discusses the impact of COVID-19 on deployment, NextGen TV presentations at NAB Show Express, new 3.0 planning teams and 5G.

Silicon Dust Kickstarter For HDHomeRun 4K ATSC 3.0 Receiver Tops $325K, 1,500 Backers