Talking TV: CBS Goes Live With News At WWJ Detroit

After months of building a newsroom from scratch, CBS’s WWJ Detroit flipped the switch on its first newscasts last week. Adrienne Roark, president of CBS Stations; Brian Watson, VP and GM of WWJ; and Paul Pytlowany, its news director, make the case for how its community-based approach to reporting will differentiate the station. A full transcript of the conversation is included.

DMA 13

CBS Ups Brian Watson To Detroit Duo GM

He gets promoted from station manager/sales director of WWJ and WKBD to vice president and general manager.

DMAS 9& 13

CBS O&Os Make Atlanta, Detroit Exec Moves

Tom Canedo to rejoin WUPA as GM; current WUPA Station Manager Tim Bennett will remain in Atlanta as VP-sales manager, southeast region for CBS National Spot Sales. Brian Watson named VP-station manager and sales director at WWJ-WKBD in Detroit.