Having to use a production switcher from the same manufacturer as that of your news automation system is becoming a thing of the past. New switcher-agnostic news automation systems give stations that bought a production switcher without a complementary automation system a few years ago a way to add it without having to replace the switcher. The latest software also makes possible better use of the Internet and social media as complements or alternatives to on-air news without adding additional people.
Montana’s Beartooth NBC has deployed NVerzion‘s automation technology at its KTVH (NBC) and KMTF (CW) Helena (DMA 206) and KBGF (NBC) Great Falls (DMA 190). The system provides transmission of on-air signals and simplifies the workload of master control operations, which are centralized at KTVH. Beartooth NBC is a subsidiary of Intermountain West Communications Company […]
Two years after stating its intention to join Grass Valley and Ross Video in the market, it’s installed its ELC — Enhanced Live-production Control System — at 22 stations, with more on the way. For many of its early customers, ELC has been an upgrade to an installed Sony production switcher, but about a quarter of the sales so far have been to stations that did not have a Sony switcher.