A panel session in Washington on Wednesday night broke down the ways broadcasters can make money off mobile DTV services, including TV Everywhere and subscription-based models. “We built a system and service that is compatible with multiple business models,” says Salil Davi, co-GM of Dyle.
A joint-venture of 12 major broadcast groups across 12 markets plan to launch a number of on-air, digital and live interactive events to promote Dyle’s mobile TV service and new Audiovox wireless receiver.
Dyle’s new mobile DTV receiver by Audiovox, in theory, is a great gadget. It untethers your device from a dongle and it’s now available on the popular Android platform. But it has its flaws. It’s awkward to setup and register your device, and the wireless capabilities aren’t that impressive. Don’t expect to place it in the middle of your house and have access to live TV on all of your devices in every room.
NAB and the Florida Association of Broadcasters are in partnership with Dyle mobile TV to provide devices to Florida’s State Emergency Response Team as part of a pilot program to assist first responders with accessing important information during the 2013 hurricane season.
Leaders from the two mobile DTV organizations candidly spoke this week at ATSC’s annual meeting about the possibility of a merger, saying the only difference between Dyle and the Mobile500 Alliance is a business philosophy.