Broadcasters have long argued that one of the reasons they are a must-have medium is their local news programming. FCC Chair Jessica Rosenworcel is proposing to recognize — and incentivize — those efforts. Rosenworcel has proposed prioritizing the license application reviews of stations producing local programming.
The former NBC Owned Television Stations executive will oversee the company’s television and digital media local content initiatives and advancing the company’s multi-platform approach for its local news programming and content.
