Financially sustainable distribution and monetization strategies cannot be based on one approach alone.
TVNewsCheck’s third annual conference for executives, managers and professionals in streaming news, this event – presented live on Zoom – will gather leaders in OTT news to talk […]
Imagine Communications, which provides open, end-to-end ad tech solutions for broadcasters, content owners, MVPDs and vMVPDs, today announced that core OTT monetization functionality from its Targeted Delivery portfolio is now available as […]
Facebook says the most suitable ad break formats will be automatically chosen based on the user and type of video content viewed.
Against market headwinds, OTT monetization won’t happen with a single scheme. Instead, it needs a flexible range of subscription models, advertising and even transactional approaches, experts say.