social media

Setting the stage, and the tone, for Wednesday’s promised White House presser after the House passes — again — the tax overhaul it previously passed Tuesday night, President Donald Trump trashed media outlets who will be attending. “Tax Cuts are so large and so meaningful, and yet the Fake News is working overtime to follow the lead of their friends, the defeated Dems, and only demean.”

WTOL, Raycom’s CBS affiliate in Toledo, Ohio, has three times as many social media actions as its next nearest competitor in the market over the last six months according to data from audience insight firm Shareablee. Why? A number of factors, including research on what viewers want, breaking news, weather, stories that deliver polarizing points of view and features designed to encourage viewer engagement.

The account of far-right group Britain First, a small group that regularly posts inflammatory videos purporting to show Muslims engaged in acts of violence, was among the first to go dark. The individual accounts of two of its leaders, Jayda Fransen and Paul Golding, were also suspended. The guidelines, announced a month ago and put into force this week, address hateful images or symbols, including those attached to user profiles.

Facebook will start testing ads before videos in January, the company said on Thursday. The ads, known as pre-roll ads because they run before the desired content, will only appear on videos in Facebook’s Watch hub.

Major groups keep experimenting, looking to find the best ways to use Facebook and YouTube, both to expand their brands and eventually generate some revenue.

NEW YORK (AP) — CNN says Anderson Cooper’s Twitter account was hacked after a since-removed tweet from his handle called the president a “tool” and a “pathetic loser” following Democrat […]

Micah Gelman, the paper’s director of video: “YouTube is a place that people come to watch video specifically. People are much more accepting of a pre-roll experience there….We can sell [YouTube] in a way that we cannot sell Facebook.” (Photo: Jack Pagano, Ariana Television Network)

WMTW, Hearst’s ABC affiliate in Portland, Maine, leads its market in social media actions over the last six months according to data from audience insight firm Shareablee. Amy Beveridge, WMTW’s news director, says the station’s use of Facebook Live during breaking news and severe weather is one reason for its success.

Video clips shared on the service will have running tally of people who watched, if even for only a couple seconds. Though it’s a minor change to the platform — Twitter never counted video views before — every tweak is part of the company’s mission to make the service more attractive for users.

One of the biggest challenges for news operations is stopping young consumers’ thumbs from moving from a new story to other distractions on mobile devices. Techniques that news organizations are testing to attract and retain millennials include fresh presentations, voice interfaces, automation, augmented reality and creating chat-like apps.

According to the social platform’s Campbell Brown, “we want to get monetization products out there — especially if publishers have a subscription business where you’re trying to get direct connections with your audience.” Above, Brown with TVNewsCheck Editor Harry Jessell at NewsTECHForum. (Photo: Jack Pagano, Ariana Television Network)

For years, on-air promos were the only way stations had to recruit news viewers with the news of the day, unless they bought time on other media, like radio, print or cable. Then came Facebook. Facebook provides stations with another — and much more mobile — screen to reach potential news viewers. From a marketing perspective, it’s fishing where the fish are. This is the final installment of a five-part series, Building Viewership with News Topicals. Read Part 1 here, Part 2 here, Part 3 here and Part 4 here.

In a tweet Sunday, President Trump blasted the lack of attention over what he described as “false and defamatory stories” by the “Fake News Media.” “They are out of control — correct reporting means nothing to them. Major lies written, then forced to be withdrawn after they are exposed…a stain on America!” Trump wrote.

Video is still the most-engaging content on the site by a very wide margin. The average video had more than 160 more engagements per post than the next-closest form of post, links. Link posts have been impressively steady over the last six months, staying between 255 and 276 engagements per post in every month. Photos saw a large increase in average engagement from May through September, but took a slight downturn in October (as did all other forms of post).

In attacking the media, the president has in many ways strengthened it. This year, the New York Times, the Washington Post, and many other independent, professional enterprises have reminded the country why the Founders enshrined a free press as a defense against abusive power.

Many news outlets have come to view push alerts — with their unique ability to directly reach an audience, to divert them away from third-party platforms and back toward their own consumer apps, and to build brand loyalty and develop news habits — as one of their most powerful weapons in the fight against the Big Two: Google and Facebook.

Free registration for the fifth annual NewsTECHForum conference, set for Dec. 11-12 at the New York Hilton, will end Monday, Dec. 4. Among this year’s highlights are keynote interviews with Facebook’s Campbell Brown and The Washington Post‘s Micah Gelman.

The personalized newsfeed revolutionized the way people share and consume content. But let’s be honest: this came at a huge cost to facts, our minds and the entire media industry.

Morgan Murphy Media’s CBS affiliate in Madison, Wis., has more than 1 million actions on social, 32% of the total engagement generated by the DMA, with more than 3.2 million social actions. Colin Benedict, WISC’s news director, says the station’s aggressive response to breaking news is one of the reasons for its success on Facebook.

President Trump took a shot at the news media on Monday ahead of a busy week that could help determine the fate of his agenda. “We should have a contest as to which of the Networks, plus CNN and not including Fox, is the most dishonest, corrupt and/or distorted in its political coverage of your favorite President (me),” Trump tweeted. “They are all bad. Winner to receive the FAKE NEWS TROPHY!”

President Trump praised Fox News and ripped CNN on Saturday, saying on Twitter that the conservative-leaning news network is more important than the cable network. “Fox News is MUCH more important in the United States than CNN, but outside of the U.S., CNN International is still a major source of (Fake) news, and they represent our Nation to the WORLD very poorly. The outside world does not see the truth from them!” the president said in a tweet.

KSL, Salt Lake City’s NBC affiliate owned by Bonneville International, holds a slight lead in social media actions in the market over the last six months according to data from audience insight firm Shareablee. KSL has more than 3.2 million actions on social, 29% of the total engagement generated by the DMA (No. 30), with more than 11.3 million social actions. KSL also led the market in actions per post with 288.

In 1954 when Tonight premiered on NBC there was no VCR or DVR, no curated assortment of online clips to watch over coffee the next day. Cut to 2017, and the landscape has changed drastically. The hours on either side of midnight are no longer where the magic happens — for the viewers or the hosts. These days, the real win isn’t keeping folks pinned to their sofas. Just the opposite: It’s disseminating “greatest hits” moments to them far and wide — to be consumed in offices, on public transportation, via Facebook — long after the credits have rolled.

WTVF, the Scripps-owned CBS affiliate in Nashville owned by Scripps, has twice as many social media actions as its next nearest competitor in the market over the last six months according to data from audience insight firm Shareablee. Including Facebook users in the newsgathering process, prudent use of Facebook Live and monitoring the various Nashville community Facebook pages are significant attributes to its success.

CHICAGO (AP) — An increase in suicide rates among U.S. teens occurred at the same time social media use surged and a new analysis suggests there may be a link. […]