Today, Fox News Digital released a series of ratings data points sourced from Comscore, saying in a statement that, based on the numbers, the group “closed out calendar year 2023 as the top-performing news brand with multiplatform views and minutes.” The company also reported that it saw 9% growth with views and 6% growth with minutes, year over year.
“For the year, Fox News Digital secured 20.2 billion multiplatform views, over 36.9 billion multiplatform minutes and averaged 93.7 million monthly multiplatform unique visitors,” the company’s statement said. “CNN and The New York Times both saw year-over-year decreases across these key performance indicators. The Fox News mobile app finished 2023 averaging 6.1 million monthly unique visitors.”
The Comscore numbers Fox provided read as follows:
2023 (January-December) FOX NEWS DIGITAL VS. CNN.com and NYTimes.com
Multi-Platform Total Views
FOX News Digital – 20,160,000,000 (up 9% vs. Jan-Dec 2022)
CNN.com – 14,885,000,000 (down 13% vs. Jan-Dec 2022)
NYTimes.com – 15,765,000,000 (down 8% vs. Jan-Dec 2022)
Multi-Platform Total Minutes
FOX News Digital – 36,927,000,000 (up 6% vs. Jan-Dec 2022)
CNN.com – 23,164,000,000 (down 19% vs. Jan-Dec 2022)
NYTimes.com – 16,402,000,000 (down 2% vs. Jan-Dec 2022)
Average Monthly Multi-Platform Unique Visitors
FOX News Digital – 93,652,000 (up 13% vs. Jan-Dec 2022)
CNN.com – 121,033,000 (down 3% vs. Jan-Dec 2022)
NYTimes.com – 76,520,000 (down 14% vs. Jan-Dec 2022)
The company also reported that Fox News was “the most engaged news brand on social media throughout 2023,” according to Emplifi, reaching over 315 million social media interactions. Fox News saw 81.6 million Facebook interactions, 34.2 million X interactions and 198.9 million Instagram interactions, per the release. Citing Shareablee data, Fox said that on YouTube, Fox News drove over 2.3 billion views, finishing first in the news competitive set.
Further, the company indicated in its statement that FOXBusiness.com “accomplished a record year with multiplatform views.” The business network reportedly earned 1.9 billion multiplatform views in 2023, its highest ranking since its launch in 2007. The website also saw increases over the prior year, per the statement, securing 3.2 billion multiplatform minutes and averaging 23.2 million monthly multiplatform unique visitors for the year. Finally, citing Shareablee data, the company said Fox Business was number one on YouTube in the business news competitive set in 2023, driving 748 million views.
16 May 2024
23 May 2024
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