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Programming Everywhere: A TVNewsCheck Conference Presented at NAB Show
April 14
Presented on the opening day of NAB Show, Programming Everywhere gathers industry leaders to talk about the evolving business of content creation and distribution, with a focus on new development, reinventing production and distribution models and programming for a multimedia audience.
Register now for NAB Show and select Programming Everywhere as your conference.
Agenda
8:00 – 9:00 a.m
Networking Continental Breakfast
9:00 – 9:45 a.m.
Programming Leaders on Ideas Beyond Boundaries
How do stations maintain localism as a differentiator in their content? How can over-the-air programming draw younger audiences again? Syndication executives and content producers lay out the key challenges facing broadcasters and tackle how the industry comes together to address its most critical programming needs with fresh thinking.
Speakers:
Frank Cicha, EVP Programming, Fox Television Stations
Shannon Coggins, Vice President, Programming, Hearst Television
Therese Gamba, CMO and EVP of Acquired Programming, NBCU Local
Scott Ehrlich, Chief Innovation Officer, Sinclair
Paige Albiniak, Contributing Editor, TVNewsCheck, moderator
9:45 – 10:15 a.m.
Thriving in a New Television Syndication Paradigm
Many have said that TV syndication is dead, and while it’s clear that it is navigating big challenges, it is the cornerstone of our business. Seeing our industry through this lens also speaks to the importance of our local TV stations and their vital role in the foundation of this industry. Their needs and their local news are real issues and assets, respectively, that we need to focus on. Broadcasting is still the most powerful medium in the world, and while streaming and all of the other amazing distribution technologies disrupt and create new business models, our core is strong. It only needs to be viewed and considered differently and educated and calculated risks will fuel its stability. Allen Media Group Founder, Chairman & CEO Byron Allen will speak to how the company is broadcaster friendly and willing to take the leap of faith to grow.
Speakers:
Byron Allen, Founder, Chairman & CEO, Allen Media Group
Kathy Haley, Co-Founder, NewsCheckMedia LLC
10:15 – 11:00 a.m.
Reimagining Game Shows for a Multiplatform World
Game shows’ popularity endures—and sometimes even dominates—broadcast television, but a successful show must offer plenty of interactivity for viewers across platforms. Veteran executives, producers and hosts share how they’ve built digital engagement around classic shows and upstarts to keep audiences tuned in and playing along.
Speakers:
Mike Benson, President and CMO, CBS
Stephen Brown, EVP, Programming and Development, Fox First Run and Fox Television Stations
Laura Florence, Senior Vice President of Global FAST Channels, Freemantle
Jeff Apploff, President & CEO, Apploff Entertainment
Paige Albiniak, Contributing Editor, TVNewsCheck
11:00 – 11:15 a.m.
Networking Break
11:15 a.m. -12 p.m.
Building the Next Gen Talk Show
The $40 million talk show era might be ending, but audiences’ appetite for talk isn’t. Showrunners, hosts and executives discuss the essential elements of a talk show that connects with viewers, the essential role that digital platforms play in its success and from where the next generation of shows and talent may be emerging.
Speakers:
Byron Allen, Founder, Chairman and CEO, Allen Media Group
Ira Bernstein, Co-President, Debmar Mercury
Lauren Blincoe, SVP Current Programs, Telepictures, Warner Bros.
Portia Bruner, Host, Portia
Jenny Depper, SVP, E! News
Moderator: Michael Depp, Chief Content Officer, NewsCheckMedia LLC
12 – 1 p.m.
Lunch
1 – 1:45 p.m.
Using AI as a Creative Content Tool
Generative AI offers powerful tools to content creators across the TV, streaming and social media ecosystem. Creatives and technologists share where it can and does assist in fostering efficiencies and executing ideas, along with the cautionary boundary lines that must be navigated when adopting AI’s use.
Speakers:
Melody Hildebrandt, CTO, Fox Corp.
Kurt Rao, CTO, Tegna Media
Mike Palmer, AVP, Advanced Technology & Media Management, Sinclair
Jeanniey Walden, CEO, Liftoff Enterprises, Host, Liftoff with Jeanniey Walden
Brian McNeil, Founder and Chief Product Officer, Stringr
Joe Fiveash: VP Enterprise Media & Growth Verticals, The Weather Company
Moderator, Jon Accarrino, Strategy Practice Leader at STIRR/ Founder, Ordo Digital
1:45 – 2 p.m.
Building Better Stories Faster with AI Moment-Based Search
What if you could cut your media sourcing time in half, and focus your team’s efforts on great video storytelling? Award-winning, multimodal AI indexing technology is transforming production workflows with powerful moments-based search and editorial sequencing. How are content producers identifying key narratives within media files in seconds, to create compelling stories and monetizable content, faster? Why is a media library filled with quality metadata critical to the future of video storytelling?
Philippe Pettipont, CEO and Co-Founder, Moments Lab
Kathy Haley, Co-Founder, NewsCheckMedia LLC
2 – 2:45 p.m.
Social Media Stars on Growing Niches Into Audiences
Platforms like TikTok, Instagram and YouTube have cultivated a new generation of highly original talent emerging from the most eclectic corners of niche interests. A group of breakout stars explain how they’ve created surprising, unique and singular content and connected with millions of devoted viewers in the process.
Speakers:
Jacklyn Dallas, Creator and CEO, NothingButTech
Quinn Nelson, Snazzy Labs
Juliana Broste, Host, Traveling Jules
Sean Sotaridona, Creator, Sean Does Magic
Moderator: Michael Depp, Chief Content Officer, NewsCheckMedia LLC
2:45 – 3 p.m
Networking Break: Stephen Arnold Music Guitar Giveaway
Presenters:
Whitney Arnold, President, Music Services, Stephen Arnold Music
Noelle Daming Fowler, VP Sales & Licensing, Stephen Arnold Music
3:00 – 3:45 p.m
Beyond Newscasts: Meeting Programming Needs With Newsy Content
Speakers:
Adrienne Roark, President, Content Development and Integration, CBS News and Stations and CBS Media Ventures
Steve Pruett, Executive Chairman, Cox Media Group
Jeremy Berg, Director of Digital Video, NBCUniversal Local
Michael Gruzuk, Head of CBC News Studios, National Director, Development and Production, CBC
3:45 – 4:15 p.m.
Monetizing the Future Today: A New Era of TV Service and Measurement Brought By NextGen TV
Industry-leading CEOs at the cutting edge of broadcasting innovation will tackle the crucial theme of monetization within the evolving landscape of TV service. They will focus on the latest advancements in OTA viewership data, audience measurement and the strategic partnerships that are making these innovations a tangible reality for broadcasters and advertisers alike. How will NextGen TV technologies enhance viewer experiences in the burgeoning world of over-the-air sports broadcasting? How will they open new avenues for monetization through improved audience measurement and targeted content delivery? How will the industry’s rollout of HDR illuminate how superior picture quality an precise viewership data are creating lucrative opportunities for content creators and distributors. Our speakers will explore the potential of broadcast IP channels as a novel platform for OTA viewers, highlighting how these channels are set to revolutionize the broadcasting ecosystem by offering personalized, data-driven content that caters to diverse audiences, thereby unlocking new revenue streams.This session promises to offer a holistic view of the future of broadcasting, where innovation in viewership measurement and NextGen technologies are driving the industry toward more effective monetization strategies, ensuring a vibrant future for TV service providers, advertisers and content creators.
Speakers
Pat LaPlatney, President and Co-CEO, Gray Television
Chris Ripley, President & CEO, Sinclair
4:15 – 5 p.m.
The Future of Syndicated Programming in a Multiplatform World
Syndicated program buying and selling leaders discuss likely trajectories for a marketplace in transition. How will streaming continue to affect syndication? How will station groups work more closely to develop content for each other? Where else can they turn for compelling content options that will keep viewers tuned in?
Speakers:
Matt Jaquint, Senior Managing Vice President, CRO, Gray Television
Dave Howitt, SVP of Programming, Sinclair
Stephanie Slagle, VP and Chief Innovation Officer, Graham Media Group
Tom Zappala, Head of Programming National Networks, E.W. Scripps
Moderator: Paige Albiniak, Contributing Editor, TVNewsCheck
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Sponsor Programming Everywhere 2024…Contact Drean Kershaw, Director of Sales or Kathy Haley, Publisher
2024 Theme: Ideas Beyond Boundaries