General Manager

Website Nexstar Media Group

Local Leadership. Local Vision. Local Targeting.

Nexstar Broadcasting Group is looking for an exceptional General Manager to lead WSPA (CBS) and WYCW (CW) and digital operations in Spartanburg, South Carolina DMA #38. WSPA (CBS) and WYCW (CW) present a rare dynamic as the only television duopoly in the market. As such, the stations produce over 60 hours each week of local content making it a decisive leader in serving the local communities.

Located in desirable upstate South Carolina, the market offers a diverse and growing economy. Its exceptional quality of life is second to none with a variety of educational, recreational and cultural opportunities. Greenville-Spartanburg is a thriving business center with large companies like BMW and Michelin expanding their operations within the market. The stations enjoy strong relationships with key college athletic departments providing unique opportunities to serve viewers, and provide marketing opportunities to local and regional stakeholders.

For the right individual, this is an opportunity to join the largest station group in the industry and oversee a television station duopoly with a tremendous competitive position in the market.

The individual also will oversee development of the stations’ digital and mobile platforms including, the top visited broadcast website in the market. It’s an opportunity to identify new, creative opportunities and guide a local broadcast operation on a rising trajectory to new heights. Collaborative programming along with state and regional revenue projects are just some of the many exciting opportunities awaiting an experienced and proven broadcast leader. The stations enjoy a unique and exclusive partnership with Clemson athletics; and produces and distributes football and basketball games for the Southern Conference across a number of Nexstar markets.

The successful candidate will have demonstrated a hallmark of accomplishments in leading sales driven organizations and developing revenue across multiple platforms, as well as providing leadership by developing department heads and promoting teamwork within all station departments.
In addition, a track record of success in maintaining a focus on the bottom line, and a broad range of programming experience with an emphasis on localism is essential. We are looking for a stakeholder, someone who is engaging, promotes good citizenship and wants to make a positive impact on the community.

If you are driven by a determination to succeed, have a tireless work ethic, as well as a commitment towards creative, successful revenue generation and engaged in serving the community, then forward your resume and a short biography regarding your professional history to: Andy Alford, SVP and Regional Manager, Nexstar Broadcasting, 200 S. Parker Street, Tampa, Florida 33606.

Nexstar Broadcasting Group is a leading diversified media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Nexstar’s current portfolio and pro forma acquisitions include 197 television stations and over 100 community portal websites located in 40 states, reaching 63% of US television households.
Nexstar Broadcasting is an equal opportunity employer, EOE M/F/D/V

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