She will oversee marketing, publicity and communications at the broadcast network and Disney’s various TV studios.
Tribune Broadcasting’s SVP of marketing and creative services will be honored at the annual Promax Station Summit on June 20.
Readers Rave About TVN’s Market Share
Branding is a tool that has been used to promote and market everything from soft drinks and automobiles to political campaigns and sports. It has been an essential part of television news for decades, growing in importance as both technology and viewing options have exploded.
The Corporation for Public Broadcasting (CPB) has appointed Stephanie Aaronson senior vice president, engagement. In this expanded role, she will work collaboratively across the organization and the public media system […]
Two Hearst Stations’ Specials Focus On Unity
TV stations have the power to be positive change agents in their communities. Bringing together community leaders to openly discuss issues that divide and unite neighborhoods in a town hall setting can be the first step. Two Hearst affiliates, one in Baltimore and the other in Pittsburgh, are broadcasting town hall meetings that address critical issues facing their communities.
Exclusives
WLNY Renames Newscast ‘CBSN New York On WLNY’
Picture Yourself In Seattle As Promotions Writer/Producer
The Writers Guild of America has agreed to extend the deadline for imposing its new code of conduct on Hollywood agencies, the guild said in an email to members late Saturday.
KDVR-KWGN Campaign Supports Police And Their Families
WSFL’s Custom Promos Push Ratings For Syndicated Shows
New TV Jobs At Waypoint Media And Cox
The new openings are in Seattle and for the Waypoint Media stations in Mississippi, Tennessee, Arkansas and Indiana.
KCCI Takes Top Award For News Photography
WYFF Airing Live Domestic Violence Special
WJAR Celebrating 70 Years By Looking Forward
Sal Petruzzi, who has supervised U.S. communications outreach for the Turner suite of media businesses, will step down from the role as the unit, once part of Time Warner, is making a transition under the ownership of AT&T.
Nebraska Broadcasters Kick Off Flood Relief Efforts
Now that the Walt Disney Company’s acquisition of 21st Century Fox is complete, Fox Entertainment — a unit of the newly formed, non-Disneyfied Fox Corp. — marked its “new chapter” with a one-time promotional video. Aired Wednesday at 8:32 p.m. ET, the 90-second trailer featured some of Fox’s most prominent television properties, past and present.
Picture Yourself In FL As Creative Services Director
Kyle Gaca has been with the Fox Television Stations graphic team since its inception in 2009.
Dayton’s WDTN Goes Big For 70th Celebration
WPIX Awards Schools Money For Supplies
WBTV Tells Its February Ratings Story
WAAY Devotes A Day To Help Tornado Victims
WIAT Hosts Telethon To Help Tornado Victims
WVTM Raises $169,000 For Tornado Relief
Alabama Broadcasters Unite For Tornado Relief
Chicago’s WGN Tells Its February Sweeps Story
Gray’s Fargo Stations Help Make-A-Wish Families
Thanks to KVLY and KXJB, Gray’s NBC and CBS affiliates in Fargo, N.D., Make-A-Wish of North Dakota has more than 500,000 airline miles to help make sick kids’ wishes come true. “It’s an honor to partner with Make-A-Wish and our community. We are grateful for generosity throughout North Dakota,” said Wendy Bernier, the stations’ creative services director.
