Platform Communications Adds Edward Bell As Associate Director

Communications agency Platform Communications has appointed Edward Bell as Associate director.

Bell brings over a decade of experience working with major tech and media brands, most recently at WPP’s specialist tech agency AxiCom. Over his career, he has driven global media relations programmes for data companies Kantar and the Open Data Institute, managed content and strategy for tech businesses including Sage and quantum computing experts IQM, and been account lead for creative and media agencies including Leagas Delaney and mSix.

David Lawrence, Platform Communications managing director, said: “Ed’s track record building highly successful client relationships, and his passion for strategic media relations, make him a great addition to Platform. His focus on supporting teams and his flair for creating campaigns that have real business impact chimed with us straight away.”

Bell’s appointment follows the launch of Platform’s integrated “Propel Your Business” proposition and the hires of ex-head of Future Publishing’s James McKeown to lead an expanded content offering, and marketing expert Anne-Louise Buick to head Platform’s new Go-To-Market division.

Edward Bell, Platform Communications associate director, said: “Platform has a standout vision for helping tech and media clients to be successful and drive tangible business results. Its new proposition is especially timely when marketing ROI is — even more than usual – at the forefront of business leaders’ minds. I’m looking forward to being a part of Platform’s growth.”