IBC: Varnish Software To Kick Off Next-Gen Content Delivery Live! World Tour

Varnish Software, a provider of caching, streaming and content delivery software solutions, announced the Next-Gen Content Delivery LIVE! World Tour, an exclusive global event series focused on live discussions and demonstrations, to help content providers and CSPs achieve their growth potential by supporting new emerging use cases in the fast-growing streaming market. The tour will launch at IBC 2022 on Sept. 10  in Amsterdam, the first of eight stops worldwide.

“Organizations of all sizes are struggling to support new emerging use cases due to limitations in content delivery solutions, unpredictable costs and legacy infrastructure,” said Adrian J. Herrera, Varnish Software chief marketing officer. “These are business challenges as much as they are technological challenges. Our goal with Next-Gen Content Delivery LIVE! is to create a forum to discuss how to achieve growth with a live demonstration of deploying scalable content delivery solutions in any location — on-prem, in cloud — or as a supplement to a commercial CDN.”

“Content delivery is a business and technology issue,” said Tilly Gilbert, principal consultant and edge practice lead at telecoms, media and technology consultancy STL Partners. “The World Tour about Live streaming will focus on what’s involved in scaling content delivery operations to reach vast audiences and how service providers can take advantage of this massive growth.”

The Next-Gen Content Delivery LIVE! World Tour 2022 is co-sponsored by Intel and the first three stops will be moderated by STL Partners, an analyst firm focused on helping Telcos and Service Providers innovate, grow, and stay ahead of their competition. They will share market insight into emerging use cases and growth potential.

The series of in-person forums will decode the challenges, opportunities and economics involved in large-scale content delivery, providing invaluable information on how to best deploy and utilize high-performance content delivery technology while driving new revenue from the latest content-driven use cases.

Registration for the first event is now open to IBC attendees. Space is limited, so register here.