M2A Media Expands North American Team

M2A Media, a provider of cloud-based live video solutions, is enlarging its team in North America with the appointment of two hires.

Rob Levesque joins M2A Media in the newly created role of director of sales, U.S.–East Coast. While George Silvis, will be responsible for M2A’s West Coast sales operation, in the newly created role of director of sales, U.S.–West Coast.

Levesque and Silvis will further bolster M2A Media’s North American team as the company looks to strengthen and expand its presence in the U.S. market. The company says they “will play a critical role initiating new relationships, ensuring customer success, and propelling business growth for M2A’s cloud-native media solutions working across a range of media clients including broadcasters, streaming platforms, content owners, and sports rights-holders.”

Most recently a senior sales specialist with AWS, Levesque has previously held senior sales roles with LiveU and The Switch. His proven success in direct sales and account management for major brands are a great fit for M2A’s core and new ventures’ offerings.

Silvis joins M2A Media from Amagi Corp., where he was sales director focused on U.S. media and entertainment customers. Prior to that, he spent more than six years at AWS, most recently as senior edge & elemental sales specialist, tasked with growing revenue for AWS Elemental Media Services, Amazon IVS and Amazon Cloudfront.

Matt Hughes, M2A Media chief commercial officer, said: “M2A Media opened its first office in Portland, Ore., earlier this year, establishing a Media Control Room to serve our growing international customer base. Expanding our North American team is a natural next step. George and Rob bring with them a keen understanding of the pain points that broadcasters and rights owners experience as they look to scale and drive growth via a transition to cloud. M2A Media’s live video solutions are perfectly positioned to ease these pain points and I’m delighted that now, with the help of Rob and George, we’re able to respond to the US market more effectively.”

M2A Media are experts in the management of live event broadcast enabling streamers, broadcasters and sports-rights owners, such as DAZN, ITV, Channel 4, ATP Media and BritBox to harness the benefits of the cloud for live video via orchestration and automation of AWS Elemental Media Services.