Bryce Caldwell Named WTNZ General Manager

The former local sales manager at Media General's WATE Knoxville is tapped to oversee Raycom’s Fox affiliate in the market.

Bryce Caldwell today was named vice president and general manager of WTNZ, Raycom Media’s Fox affiliate in Knoxville, Tenn. (DMA 62).

Caldwell replaces Kelvin Mize who was named VP-GM of Raycom’s KSWO, the ABC affiliate in Lawton, Okla.

Caldwell joined WTNZ following eight years at Media General’s ABC affiliate in Knoxville, WATE, where he was a local sales manager. He has also worked in Orlando, Fla., and Nashville. 

“I’m thrilled to join the Raycom Media team here in Knoxville,” said Caldwell.  “It’s an honor and a privilege to continue Fox 43’s proud tradition of delivering quality local programming and community involvement to East Tennessee’s viewing audience.  And with our rapidly expanding suite of digital and broadcast products like the Southern Weekend, PureCars and other hyper local programming, we look forward to helping our Fox 43 advertising partners grow their businesses in exciting new ways.”

Caldwell earned his undergraduate degree from the University of Tennessee and holds an MBA from the University of Florida.

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