KOVR/KMAX In Sacramento Names Pete Saiers VP And News Director

“He embodies the caliber of leadership and industry expertise we sought for this pivotal role," said Deborah Collura, president and general manager of CBS Sacramento.

Veteran local news executive Pete Saiers has been named vice president and news director at CBS News and Stations’ local businesses in Sacramento, including KOVR (CBS 13), KMAX (Ind., Channel 31), the CBS News Sacramento streaming channel and CBSNewsSacramento.com, as of Monday, Dec. 18. The announcement was made today by Deborah Collura, president and general manager of CBS Sacramento.

“Pete Saiers embodies the caliber of leadership and industry expertise we sought for this pivotal role. His unparalleled understanding of the California market, coupled with his proven track record in major market news, aligns seamlessly with our vision to deliver exceptional content across our platforms. We are excited to welcome Pete to CBS Sacramento as our newest leader joining our news division,” said Collura.

Saiers’ previous experience includes KTLA in Los Angeles, where he was director of news and content, and news director in Seattle at duopoly station KING/KONG TV.

“I’m incredibly honored and looking forward to joining the CBS Sacramento team,” said Saiers. “I am eager to collaborate with the talented team here, and together contribute to the station’s legacy of delivering impactful and engaging news coverage to the Sacramento community.”

Prior to his tenure as a news director, Saiers spent 18 years at CBS-owned station KPIX in San Francisco. In his early career, Saiers was a reporter in Beirut before transitioning to a reporter/producer role at KOVR in Sacramento.


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