DMA 169: CLARKSBURG, WV

Nexstar Ups Jim Dodrill To GM Of WBOY

He moves from general sales manager to oversee the NBC-ABC affiliate in Clarksburg-Weston, W.Va.

 

Nexstar Media Group today promoted Jim Dodrill to vice president and general manager of NBC-ABC affiliate WBOY Clarksburg-Weston, W.Va. (DMA 169).

Since 2012, he has been WBOY’s general sales manager where he had oversight of all revenue for the stations’ television and digital platforms. Dodrill assumes his new responsibilities immediately and will report to Doug Davis, Nexstar SVP and regional manager.

Dodrill boasts more than 25 years of executive experience in broadcasting, marketing and sales. As a West Virginia native and alumni of West Virginia University, he has spent the majority of his career serving local communities throughout the state.

Prior to his general sales manager post at WBOY, he was general manager of WVillustrated.com, a Morgantown-based digital portal providing comprehensive coverage of West Virginia University athletics.

From 2001 to 2012, Dodrill was owner and president of J7 Marketing in Bridgeport, W.Va., where he provided strategic direction and marketing services for a variety of regional clients. Prior to that, he served as VP at EM-media Inc., a full-service advertising and public relations firm with offices in Steubenville, Ohio, and Bridgeport, W.Va.

He began his broadcasting career at West Virginia Radio Corp. in 1991 as an account executive at WAJR-AM/WVAQ-FM serving North Central West Virginia, before being promoted to local sales manager of WKKW-FM and later station manager/local sales manager of WFBY-FM/WSSN-FM.

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Dodrill earned his bachelor’s degree in sports management from West Virginia University.


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