DMA 8 (WASHINGTON)

Politico, WJLA, WTOP To Launch DC Careers Site

Three Washington news organizations, Politico, ABC affiliate WJLA and WTOP-FM, announced today a partnership to create a career website, PowerJobs.com, tailored to employers and employees in the influential industries that make up Washington’s workforce.

Launching in January 2013, PowerJobs will showcase high-level, industry-specific careers in the Washington metro area to provide an ultimate destination for those looking for opportunities in their fields, including the defense, education, energy, finance, government, health care and technology industries as well as the nonprofit arena. With partners in print, television, radio and online — each boasting a coveted audience of Washington professionals — the site is uniquely positioned to reach active and passive candidates everywhere they consume news.

“No other recruitment site in the market offers employers this type of cross-platform exposure to the city’s top talent,” said Politico Chief Revenue Officer Roy Schwartz. “PowerJobs will be a one-stop solution for employers looking to get their listings to the right candidates.”

PowerJobs will be promoted prominently on-air, online and in print by Politico, WJLA and WTOP as well as by Federal News Radio (WFED-AM Washington), WTOP’s sister station, and NewsChannel 8, the local 24-hour local cable channel. Politico, WJLA and NewsChannel 8 are owned by Allbritton Communications. WTOP and Federal News Radio are owned by Hubbard Broadcasting.

Using the latest technologies, including mobile and social-networking tools, PowerJobs “will offer job seekers a quick, easy and effective way to view and respond to jobs online. Select job listings will also be featured in Politico’s newspaper, distributed in Washington, five days a week when Congress is in session,” according to the companies.


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