DirecTV and Discovery Communications are among companies working in the U.S. to create 3-D television offerings, according to a story in the Wall Street Journal.
Media companies including DirecTV and Discovery Communications are working on applying new 3-D technology to create a viable experience in the home, according to a story in the Wall Street Journal.
Written by Paul Sonne and Sam Schechner, the story says that satellite TV operator British Sky Broadcasting is preparing a 3-D channel that will require specially-equipped TV sets.
The companies are hoping new 3-D technology can transform the medium from its gimmisky past into a viable experience, and one prediction says the U.S. will have a high-definition 3-D channel available as early as next year.
There is still no agreement on a standard format for 3-D broadcasting or for storing programming on disks, and 3-D glasses are needed inmost versions under development.
WSJ Online subscribers may read the full story here.