DMA 40

Action, Heartland Diginets Add KMCC Las Vegas

Luken Communications has launched its multicast networks The Action Channel and The Heartland Network on KMCC Las Vegas (DMA 40). The station, owned and operated by Cranston II LLC, debuted both on Dec. 1.

Action is available over-the-air on ch. 34.1, as well as on Cox chs. 14 and 1,014; on DirecTV ch. 34; on Prism chs. 32 and 1,032 and on Dish Network ch. 32.

Heartland is available over-the-air on ch. 34.2 and on Cox ch. 97.

The Action Channel, Luken Communications’ newest network offering, features outdoors, automotive and entertainment programming such as GhostbreakersStudio DMotorzJimmy Houston OutdoorsInside the RingArmed Forces BoxingThe Border, its newest addition, and Horror Hotel.

Heartland, The Heart of Country, presents a broad spectrum of “true” country music. The program lineup includes WSM Radio’s Coffee, Country & CodyReflections with host Keith Bilbrey, Bluegrass RidgeCountry FixCountry Standard TimeMusic City TonightTexas Music SceneGaither Gospel Hour, classic episodes of Crook & Chase and several music video blocks including Country Music Today and Country Music Rewind. 

Valeri Reynolds, KMCC manager of station operations, said: “Action and Heartland are both the perfect fit for the Las Vegas market. Given the high-octane programming offered by Action and Heartland’s innovative perspective of the country genre, I know both networks will strike a chord with our audience.”

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