NBCU Local Adds AR To Weather Coverage Arsenal
Nate Johnson, director of weather operations for NBCUniversal Local, says the group’s NBC and Telemundo stations are using augmented reality to enhance weather reporting. Every tool counts, he emphasizes, since competition for talent is getting stiffer as Fox readies its own weather network. Note: This story is available to TVNewsCheck Premium members only. If you would like to upgrade your free TVNewsCheck membership to Premium now, you can visit your Member Home Page, available when you log in at the very top right corner of the site or in the Stay Connected Box that appears in the right column of virtually every page on the site. If you don’t see Member Home, you will need to click Log In or Subscribe.
Continuous advances in AI, machine learning and natural language processing have boosted automated closed captioning’s value well beyond regulation compliance. Above: The caption edit user interface for Digital Nirvana’s Trance transcription and captioning solution.
TVN Special Report | TV’s Mobile Apps Embrace Customization, Notifications
When it comes to mobile apps, broadcasters still face a range of options from a single- or multiple-app approach to adopting back-end tech allowing user personalization. But some goals remain constant: keeping users on owned-and-operated mobile platforms over social and monetizing the experience wherever possible.
Using weather to engage younger audiences
Local TV, considered one of the most trustworthy sources of news by consumers navigating challenging times, could cement relationships with newer and younger viewers by capitalizing on their ability to deliver superior weather content on TV, social, mobile, OTT and the web.
Artificial intelligence has been touted for several years as a potential tool for cleaning up the metadata in broadcasters’ archives and making old clips more easily retrievable. COVID-19’s role in scuttling much live programming may finally push AI’s value for MAMs into the foreground.
Can multi-platform weather turn a viewership bump into a long-term trend?
Weather forecasts, long the most popular feature of local TV newscasts, are serving as respite for audiences gripped, and exhausted, by news about the global coronavirus pandemic. Can meteorologists, often adept at multiplatform engagement, help cement the relationship with the large numbers of new and younger audience members tuning in? Kevin Eubanks, chief meteorologist at KSL-TV Salt Lake City, Danielle Breezy, chief meteorologist at Nexstar Media’s WKRN Nashville, and Rodney Thompson, senior strategist at The Weather Co., an IBM Business, will talk about strategies for winning the loyalty of new and younger viewers during a June 4 TVNewsCheck webinar. Register here.
Exclusives
IBM and Raleigh, N.C.-based open-source softward firm Red Hat said in a joint statement that IBM would buy all Red Hat common shares at $190 apiece — 63% above Red Hat’s closing price Friday. The two companies said the deal, approved by their respective boards, is subject to Red Hat shareholder and regulatory approval and should be completed in the latter half of 2019.
On The NAB Exhibit Floor: Pilot
Pilot, an innovation initiative of the NAB, together with IBM and Frankly Inc., will demonstrate a proof of concept for using Artificial Intelligence (AI) technology for local broadcaster video at the 2018 NAB Show in Las Vegas. The proof of concept will be presented in the Pilot booth, April 9-12. The display will demonstrate the way in […]
The LTO Program Technology Provider Companies (TPCs) — Hewlett Packard Enterprise, IBM and Quantum — have released the specifications of the latest LTO Ultrium format, generation 8, which is now available for licensing by media manufacturers. The LTO Program also released a new LTO technology roadmap, detailing specifications up to 12 generations of tape technology, extending the […]
IBM has joined the National Association of Broadcasters’ (NAB) PILOT program. PILOT brings together innovative companies, educators and advocates with broadcasters to advance broadcast technologies and cultivate new media opportunities. PILOT consists of broadcasting and technology stakeholders, such as new media broadcast operators, measurement and attribution companies, advertising partners and technology providers. Among other goals, PILOT’s working […]
At IBC 2017, Telestream and IBM Aspera debuted a new solution for high-speed capture and production of live, broadcast quality video from remote locations for faster production turnaround.
Vantage with Lightspeed Live Capture powered by Aspera enables high-quality streaming to remote production teams for near real-time editing and production over standard IP networks.
Jeopardy! has a new champion, and its name is Watson. During the Wednesday finale of the three-day Jeopardy! challenge that pitted all-stars Ken Jennings and Brad Rutter against an IBM supercomputer, the machine beat the men. Watson finished with $77,147, Jennings with $24,000 and Rutter with $21,600.
YORKTOWN HEIGHTS, N.Y. (AP) — It’s the size of 10 refrigerators, and it swallows encyclopedias whole, but an IBM computer was lacking one thing it needed to battle the greatest champions from the “Jeopardy!” quiz show. It couldn’t hit a buzzer. But that’s been fixed, and on Thursday the hardware and software system named Watson […]
NEW YORK (AP) — The game show “Jeopardy” will pit man versus machine this winter in a competition that will show how successful scientists are in creating a computer that can mimic human intelligence. Two of the venerable game show’s most successful champions – Ken Jennings and Brad Rutter – will play two games against […]
