Top news and content executives from CBS News and Stations, Cox Media Group, NBCUniversal Local and CBC News share creative alternatives to the newscast for presenting topical content in a panel at TVNewsCheck’s Programming Everywhere conference at the NAB Show on April 14. Register here.
At CBC, Radical News Shifts Meet Viewers
The Canadian public broadcaster can’t move too quickly without risking losing its core audience but it’s also aggressively evolving to attract new, younger viewers, said CBC executives at TVNewsCheck’s NewsTECHForum in New York City on Tuesday (Alyssa Wesley photo). Read a full report here and/or watch the video above.
Michael Gruzuk and Andree Lau of Canadian broadcaster CBC break down the ups and downs of overhauling its flagship newscast, leaning deeply into streaming and FAST and CBC’s efforts to reinvent and reinvigorate news storytelling for new generations in NewsTECHForum’s keynote interview on Dec. 13. Register here.
