Cobalt Iron, a provider of SaaS-based enterprise data protection, today announced that it has received a patent on its technology for dynamic authorization control based on information technology security and […]
Cobalt Iron, a provider of SaaS-based enterprise data protection, has received a European patent on its technology for cyber event responsiveness, officially known as dynamic IT infrastructure optimization responsive to […]
Cobalt Iron, a provider of SaaS-based enterprise data protection, has earned another new patent, this time on its technology for data locality-based brokering of cloud computing operations. Patent No. 11843665, […]
X, formerly known as Twitter, is in a pair of legal battles with Adeia, an entity spun out of Xperi that holds a trove of patents, including property with ties to TiVo.
Digital Alert Systems, a global provider of emergency communications solutions for media providers, today announced that it has received a patent on its HALO system for managing Emergency Alert System […]
Cobalt Iron Inc., a provider of SaaS-based enterprise data protection, has received a patent on its technology for machine-learning-driven authentication control of IT resources. U.S. Patent 11632374, issued on April […]
The decision comes just 11 days after a Salt Lake City jury awarded parental-control tech maker ClearPlay nearly half a billion dollars over two technologies used in Dish’s AutoHop commercial-skipping feature.
Cobalt Iron Inc., a provider of SaaS-based enterprise data protection, has received a patent on its techniques for optimization of backup infrastructure and operations for health remediation. Granted on April […]
Cobalt Iron, a provider of SaaS-based enterprise data protection, has received a patent on its technology for automated network traffic shaping for data protection operations. Issued on July 13, U.S. […]
QTT, an ad tech video platform that helps make linear TV advertising behave digitally, has earned its third patent (U.S. Patent No. 11,057,134 for “Integrating Digital Advertising with Cable TV […]
Comscore today announced that the US Patent and Trademark Office has granted it a patent on its System and Method for Analyzing the Effectiveness of Content Advertisements (U.S. Pat. No. 10,929,871). […]
Parent company Xperi expects to make $350 million in IP licensing revenue in 2021.
Rentrak today announced that it has been granted another patent by the U.S. Patent and Trademark Office. U.S. Patent No. 8,930,978, issued on Jan. 6, is for detecting and correcting […]
Rentrak today announced that it has been granted another a new patent by the U.S. Patent and Trademark Office. U.S. Patent No. 8,904,419, issued on Dec. 2, revolves around a […]
Rentrak today announced that it has been granted two new television measurement patents by the U.S. Patent and Trademark Office.. U.S. Patent 8,887,188 is for a method and system for […]
Advertising’s Future Metric: Pay-Per-Gaze
Advertising is going to change more in the next 20 years than it has in the last 100. If you need proof of that, just look at the patent Google was granted Thursday for a Google Glass-based ad system. Dubbed “pay-per-gaze,” the content would charge advertisers for the number of times someone literally looked at their ad. The concept is buried pages deep in a patent for a “gaze tracking technique … implemented with a head-mounted gaze-tracking device that communicates with a server.”