social media

It remains the dominant social media site, yet buyers say there’s reason to worry about its continued popularity. Perception as the “old person” social network and changes to newsfeeds are two hurdles.

The Big Four network outlets used social media as part of continuing coverage of the shootings of police officers last night.

Through this investment, Tegna and the Kin Community social platform will work together to explore content sharing across Tegna Media’s digital and linear television properties, sponsored content and cross-promotion.

After paying $10 million to live stream 10 of the NFL’s Thursday night games next season, Twitter has been busy trying to sell ad packages around the content. it has already sold 60% of those packages, which are priced at $2 million-$8 million and include in-game ads, pre-roll ads and Periscope streams. It has a $50 million goal at the end of the rainbow.

Wednesday’s dramatic protest on the House floor over gun control was a powerful reminder of how dramatically the cable network’s role as the official chronicler of Congress has changed since its early years — and how technology has suddenly made C-SPAN less beholden to the congressional leaders who control its video feed inside the chambers.

Facebook is paying more than $50 million to 140 video creators, including legacy publishers, digital media companies and celebrities. BuzzFeed leads the pack with a $3.05 million deal over one year, with the New York Times and CNN not far behind, according to a document obtained by The Wall Street Journal.

It’s not even a contest in Cleveland among local media competing on social. According to Shareablee data, Tribune’s Fox affiliate WJW trounces fellow broadcasters on TV and radio, along with the local newspaper.

For years, it was enough for the Sunday political talk shows to own the conversation for a single day on television. But if they want to reach young people who are getting their news on Facebook, they have to own social media around the clock, too. NBC’s Meet the Press realized this two years ago when it brought on senior producer Shawna Thomas to overhaul the show’s approach to digital media. The results have been dramatic.

LinkedIn will remain an independent unit of Microsoft. It will keep its name, and current CEO Jeff Weiner will stay on and report directly to Microsoft CEO Satya Nadella.

ABC/Disney-owned KGO is the juggernaut among local media on social in San Francisco according to Shareablee data. It holds a comfortable lead in both total actions and fans/followers with Fox’s KTVU as its most viable competitor.

In newsrooms across the country, Facebook’s instant video option might be changing the way we consume social media. Reporters need only a smartphone camera and Facebook account to capture live, unedited video that can be viewed on their personal or station’s pages and websites. Consider it the visual equivalent of listening to the police scanner. Above, Kristine Sorensen, host of KDKA’s Pittsburgh Today Live, points out items for the upcoming show as she does a Facebook Live intro before broadcasting starts. (Darrell Sapp photo)

With nearly a billion Tweets sent in the U.S. about TV during the 2015-2016 season, social media continues to play a starring role in fans’ living rooms. With online response to linear TV peaking as programs air live, networks, agencies and advertisers pay close attention to highly engaging moments and look to capitalize on social programs as opportunities for advertisers to drive earned media. Nielsen looks back to highlight the top series, specials and sports events on Twitter in the U.S. from Aug. 31, 2015, through May 29, 2016.

Add Twitter to the flock of bidders who have circled Yahoo. Jack Dorsey’s struggling social network met with Yahoo’s management, led by CEO Marissa Mayer, several weeks ago to discuss a possible merger of the companies, sources tell the New York Post.

Graham Media-owned independent WJXT captures the lead among local media in Jacksonville, Fla., on social in both total actions and fans/followers according to Shareablee data. Cox Media Group’s CBS affil WJAX is its closest competitor on both fronts.

Whether it’s virtual or hybrid sets, Ka-band satellite contribution or tools to make story-centric workflows a reality, the shape of TV news production, presentation and even publishing — not just to air, but to multiple platforms — is changing. Here’s a look at five important technologies that are helping to transform television news. Above, a virtual set in use at Raycom’s WBTV Charlotte, N.C.

Facebook is now selling video ads on behalf of other companies, a move that could prove lucrative and intensify its competition with Google and other online-ad specialists.

Sinclair-owned Fox affiliate WLUK leads local media in Green Bay-Appleton, Wis., on social media in both overall actions and total fans/followers according to Shareablee data. Media General’s ABC affil WBAY is its closest competitor, but leaves plenty of breathing room.

As more tech firms employ their own editing staffs, they are being viewed as something less than news organizations, but more than simple reflections of their growing audiences.

John Thune, Republican chairman of the Senate Commerce Committee, wants a response to a report that Facebook suppressed conservative articles.

Tribune’s Fox affiliate WDAF leads among Kansas City’s local media on social according to Shareablee data, but Meredith’s CBS affil KCTV is nipping at its heels in a market rife with social activity. 

Social media veteran Calandria Meadows has been named to the newly-created position of vice president, social media and digital content for Katz Broadcasting’s multicast networks Grit, Escape and Laff as […]

Enabled by the emergence of user-friendly platforms like Facebook, Periscope and Google Hangouts, stations are expanding their use of live streaming to complement regular on-air weather coverage and build a community around the coverage.

Well, maybe that’s too strong, but this soon-to-be-widely-dissected piece from Michael Nunez suggests it has a pretty low opinion of what they do. He bases this on the experiences of five former members of its “trending news” project. All believe they were essentially little more than trainers for algorithms.

Tribune’s CBS affiliate WTVR leads the major Richmond-Petersburg, Va., social media performance indices according to Shareablee data with Raycom’s NBC affil WWBT as its closest competitor. Television stations win again in this week’s look at a DMA’s top 10 social performers.

Snapchat has scored a partnership with NBC to show highlights from the 2016 Olympic Games in Rio. NBC is reportedly hashing out similar deals with both Facebook and Twitter.

NBCU will share video of the Summer Games from Rio on social media for the first time in an effort to connect with those all-important millennials.

With more than a third of Snapchat’s daily users creating “Stories,” broadcasting photos and videos from their lives, users are watching 10 billion videos a day on the application, up from 8 billion in February. The stat shows app is focused on serving people who create and broadcast content, not just consume it

Grappling with being harassed on social media on a daily basis, two Chicago-based female sports journalists decided to address it publicly in a video highlighting some of the meanest, cruelest messages they’ve received on Twitter.