TiVo has launched Xtend, a group of new advertising solutions using the company’s first-party deterministic TV viewership data. The platform will offer deterministic data to identify who has or has not tuned into programming or seen a message from a brand or its competitors; programmatic audience segments, scaled and tested for targeting on connected TV, PC, tablet and mobile; connected TV inventory layered with Xtend or custom audiences to add incremental reach and frequency to linear across 40 million households; and clickable ads placed within native TiVo Guides.
TiVo has emerged as the winning bidder for bankrupt IPTV solutions provider MobiTV, paying $18.5 million to beat out a competitive joint bid from Amino Technologies and Roku over the course of a two-day auction process. MobiTV represented a competitor for TiVo in the market for delivering IPTV solutions to cable companies.
U.S. consumer data exchange BDEX is partnering with TiVo. This joint data collaboration will allow BDEX to bring its data solutions to a wider pool of advertisers, and enable TiVo to expand its reach, giving advertisers unprecedented access to highly-targeted, nationwide audiences while also protecting consumer privacy. As part of the partnership, TiVo will use BDEX’s […]
Parent company Xperi expects to make $350 million in IP licensing revenue in 2021.
A little over a year ago, TiVo, one of the bigger technology brands in the video business, announced plans to separate its products business from its more litigious intellectual property operation. But very suddenly, former CEO Dan Shull pivoted, leading the company into a $3 billion merger with Xperi, a technology better known for things like car audio. Jon Kirchner, the executive leading the combined company talks about the synergies and the plan behind the corporate marriage.
New TiVo parent company Xperi Holdings reaches a retroactive IP licensing deal with the cable giant that runs from 2016 to 2031.
TiVo has introduced a new API-based metadata solution for its pay TV operator and consumer electronics customers. Finnish telco Elisa appears to be the first client to deploy it.
Tubi, a division of Fox Entertainment, says its massive library of more than 23,000 movies and television shows is now available on the new TiVo Stream 4K device and streaming on the TiVo+ content network. The renewed agreement between Tubi and TiVo provides seamless access to on-demand content across movies and TV programming. TiVo customers […]
With the incumbent OTT operating systems at impasse with Peacock and HBO Max, Google finally has its opening into the living room, LightShed Partners says.
The TiVo Stream 4K is the well-known DVR company’s first piece of hardware that doesn’t have anything to do with recording TV broadcasts. Instead this little box, designed to plug into HDMI and hang from the back of your television, is all about streaming video — and could be a serious competitor to some favorite such devices like theand the .
Tossing a possible monkey wrench into its proposed merger with TiVo, Xperi Corp. says it has received an unsolicited, non-binding proposal from Metis Ventures to acquire the outstanding equity of Xperi for $23.30 per share in cash, or about $1.16 billion. Metis Ventures said the offer represents a 33% premium to the 30-day trading average of Xperi shares prior to its proposed offer, and an 11% premium to Xperi shares as of Dec. 18, 2019, the last trading day prior to the announcement of the Xperi-TiVo merger.
A year ago at CES, TiVo demonstrated how popular OTT devices, such as Roku and Apple TV, could let users enjoy access the content on the TiVo DVR in their living room from other rooms in the house, or out of the home. But this week at CES 2020, Ted Malone, VP of products and services for TiVo, conceded that apps for OTT players are nowhere close to being deployed.
TiVo is announcing a new device at the Consumer Electronics Show called the TiVo Stream 4K, which CEO Dave Shull described as launching the company “full on into the streaming wars.” Shull said the device is a “tiny little HDMI puck” that’s designed to reach a much broader group than the existing TiVo customer base, providing both streaming and live TV content to cord cutters and cord shavers.
TiVo has scrapped plans to split itself into two separate companies, and instead announced a $3 billion merger with Xperi, a company that sells audio, imaging and computing technology products.
TiVo has set a deadline of sorts regarding plans to split out its products and its intellectual property/licensing businesses, predicting that it will complete the move by April 2020. Tied to an effort to goose shareholder value and reduce the complexities of its businesses, TiVo announced the plan to split into two separate, publicly traded companies in May 2019.
TiVo+, the ad-supported streaming platform the company built with help from Xumo, officially launched for TiVo subscribers. The service will be rolling out to TiVo customers over the next few weeks.
TiVo+ is the company’s new video network, while TiVo EDGE is a home entertainment viewing unit.
TiVo’s TV Viewership Data offering now incorporates Kantar, Drawbridge data and premium demographic attributes.
TiVo Corp.’s board approved a plan to split its product division from its intellectual property licensing unit, as the set-top box maker looks to attract buyers for its businesses. The company has been exploring options for its business for over a year, considering everything from an outright sale to going private.
TiVo has lobbed yet another lawsuit at Comcast, alleging that the cable operator is infringing on six patents that, it claims, have linkages to Comcast-supplied DVR and non-DVR set-top box devices and broadband gateways and various services and apps that run on them.
Redbox has chosen TiVo to deliver engaging, personalized content experiences to its customers via its Personalized Content Discovery platform. Redbox offers new-release movie and video game rentals with more than 41,500 kiosks nationwide and a new streaming service, Redbox On Demand. Redbox is deploying TiVo’s Personalized Content Discovery platform, including Search, Recommendations and Insights, to […]
In another sign that TiVo/Rovi is prepared to go to the mat in its legal fight with Comcast, the company has fired off another lawsuit against the MSO, alleging that Comcast is infringing on eight patents.
Amazon.com is developing a new device that records live TV, working around cable providers and encroaching on TiVo Corp.’s market, according to a person familiar with the plans. The device, dubbed “Frank” inside Amazon, is a new type of digital video recorder for the streaming era. It would include physical storage and connect to Amazon’s existing Fire TV boxes, the living room hub for the company’s online video efforts, according to the person.
TiVo Corp., which is already reviewing its strategic options as a company, said its CEO made a “personal decision” to resign less than a year in the role. Enrique Rodriguez is becoming chief technology officer at Liberty Global, a major cable operator in Europe and a longtime customer of TiVo’s. Raghu Rau, a board member at TiVo, will step in as interim CEO as a search gets under way.
Pay TV pricing is the biggest factor in the consumer decision to cut the cord, and it continues to increase in relevance, according to TiVo’s latest quarterly “Online Video and Pay-TV Trends Report.” According to the technology company’s research division, 86.7% of pay TV refugees listed price as their top reason for cutting the cord, a 6.6% uptick over TiVo’s 4Q 2016 report.
Ad sellers — broadcasters and cable networks — are wading deeper into data pools so that they are helping advertisers and their agencies program-target their buys and avoid undervaluing their time.
TiVo Corp. has again sued Comcast, charging the cable operator of using its patented interactive programing technology without authorization, the latest salvo in the companies’ long-running royalty dispute.