Viacom Ripped For ‘Stuffing’ Shows With Ads

Viacom — “and pretty much only Viacom” — is engaged in a systematic program of “ad stuffing” even as ratings of its networks continue to decline, according to a report by Wall Street analyst Todd Juenger.

YouTube Allowing More Non-Skippable Ads

Nielsen Launches Review Of Buy-Side Business

While discussing its weak Q2 earnings, Nielsen said it was reviewing its buy segment, which provides consumer marketing information. Revenue from the business was down 4.1% to $789 million. There is no fixed timetable for completion of the review.


Papa John’s Pulls Founder’s Image From Marketing

NEW YORK (AP) — Papa John’s, which has featured founder John Schnatter in logos and TV ads, is pulling his image from its marketing after reports he used a racial slur. His face was off at least some materials by late morning Friday, though the company said the details and exact timing for everything were […]